37% Of UK Businesses Cite Inbound Nuisance Calls As A Major Daily Irritant, Says Natterbox
SMEs Face Growing Number of Challenges Managing Increasingly Complex Business Telecoms Landscape
Almost 40% of UK businesses have identified inbound nuisance calls, such as unwarranted sales enquiries, as a major daily irritant, according to Natterbox, a new provider of Voice SaaS (Software as a Service).
The findings, from a survey of IT Managers, Operations Managers and Office Managers conducted by Natterbox partner EPA, revealed that the challenge of managing this problem is exacerbated by additional complexities such as 56% of businesses having more than one office, and 72% having more than 10 phones - all with their own individual requirements.
Whilst inbound nuisance calls negatively affect all sectors - with Legal and Finance organisations in particular featuring prominently in Natterbox’s market research to date - the damage in terms of lost time and revenue is greatest in SMEs (small to medium enterprises), given their relative lack of resources.
Small business operator Russell Holden says that his Ipswich-based company, HT Engineering, receives cold calls on a daily basis. “It can be very frustrating,” he said. “We have a fairly small team in our office, and really need to focus our energies on our customers. But we find ourselves regularly wasting time taking calls that really don’t mean anything to the business.”
To tackle this problem, Natterbox has launched call blocking technology that can permanently block specified numbers, block calls from non-customers after office hours, challenge ‘number withheld’ callers to identify themselves, and stop automated recordings.
Neil Hammerton, CEO of Natterbox, commented: “Almost every business receives nuisance calls of some type, whether it’s being chased by a utilities service or a person trying to sell a non-relevant product. The challenge of course as a business is to manage the flow of calls as effectively as possible, correctly identifying both existing and potential customers every time, to ensure they’re dealt with swiftly and efficiently, whilst de-prioritising enquiries of significantly lower importance.”
When asked their views on Voice SaaS as a business telecoms solution, close to 53% of the EPA survey respondents indicated that they were extremely positive about the benefits it could provide to their businesses. Natterbox’s Voice SaaS has been launched to revolutionise the telecoms marketplace, addressing nuisance calls and other issues such as caller experience, flexibility for receiving calls, high international call charges and complex billing systems. Natterbox enables users to experience highly configurable call routing and diverting functions, allowing them to be reached at multiple locations by multiple means.
And, says Mr Hammerton, with all features available via the internet, costs are dramatically minimised: “Businesses are crying out for a fix to their voice communications problems, but many find the costs and effort involved in setting up professional systems really daunting. With a hosted service, there is absolutely no hardware required, and customers can quickly and cost-effectively get systems set up that match the professionalism of the biggest players in the market. We have launched what I believe to be by far the smartest and simplest way of managing business telecoms today.”
Natterbox’s services include hosted PBX, SIP trunking, voice PA, call recording, disaster protection and unified voicemail, and all services are available on a rolling monthly basis, with a 100% satisfaction guarantee.
For more information, please visit www.natterbox.com.
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