"

Zune: Epic Fail

  • Email to a friend
  • Print this article
  • Bookmark this page
  • RSS feed

Microsoft revealed that it has sold two million of their funny little Zune players since their launch in November ‘06. This shows a relatively flat growth, and a small gain in their overall US marketshare from three, to a whopping four percent. Great job, boys. Have a coffee break.

Apple, in the meantime, has sold 10.6 million iPods in its latest quarter. If one does the math, that means that Apple has moved more than five times the amount of MP3 players in the last quarter than Microsoft has moved in the last year and a half. Coffee break’s over, boys; time to learn how to innovate.

I still don’t understand how such an insanely wealthy company like Microsoft can’t seem to innovate half as well as Apple. You’d think that having billions of dollars to pour into R&D for something as simple as an MP3 player would result in a superior product, but leave it to Microsoft to fail miserably.

Note: This blog first appeared on our sister site Mac User.

Posted by:

<<newer entry  |  older entry>>

Disclaimer
Opinions expressed here are those of the writers and do not reflect those of Macworld. Macworld accepts no responsibility legal or otherwise for their accuracy of content.
Click here to read the house rules.