Apple has a history of producing innovative web-based advertisements for the 'Get a Mac' series and now they've published a clever new web banner on Yahoo Games (also available here), advertising the gaming capabilities of the iPod touch.
In the thirty-second video - which is basically the same as the existing iPod touch ad - the entire top half of the webpage starts dancing along to the movements of the iPod touch.
I'm assuming that getting to do all that required a bit of leeway on Yahoo's part, but when you have $25 billion sitting in a bank, I guess you can buy pretty much all the leeway you want.
As of this writing, the video is available for your viewing pleasure on the Yahoo Games homepage.
Seriously, only a company like Apple can make advertisements that people actually pay to watch - hey, time is money, ain't it?
[Via Advertising Age]
Note: This blog first appeared on our sister site Macworld.com