Apple's Chief Financial Officer Peter Oppenheimer has said that the company is working hard to improve the iOS 6 Maps app that was blasted by critics when it launched in September.
During Apple's fourth fiscal quarter earnings report on Thursday, Oppenheimer said: "We've made a number of improvements to Maps over the past month and will work non-stop until Maps lives up to our incredibly high standards."
Apple's Maps app replaced Google as the native mapping service on iPhone, iPad and iPod touch when the company released iOS 6 alongside the iPhone 5.
Upon its launch, however, users found that landmarks had been relocated, buildings were obscured by cloud and some areas are in black and white, as well as many other inaccuracies in new app.

The complaints became so wide spread that Apple's CEO Tim Cook issued a public apology about its mapping service, and suggested that iOS users turn to competing apps "while we're improving."
Some improvements have since been spotted, and Oppenheimer's comment suggests that we will see further changes to the Maps service in the near future.
[Via The Mac Observer]
See also:
Steve Wozniak 'disappointed' with Apple's iOS 6 Maps app
How Apple's iPad mini compares with Android tablets
Apple posts apology to Samsung
Apple's Tim Cook calls Microsoft's Surface 'compromised' and 'confusing'


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Comments received
Dragonfly said on Sat, 27 Oct 2012
Other than some gitches that can be fixed over 12 / 24 months, It's actually not too bad. It's missing street view which is a real shame, but the way you can rotate the maps (which you couldn't before) and the turn by turn navigation, which actually works off line if you load the route in advance, Is pretty good. It reads aloud street names etc... which is very useful.
My advice to Apple would be that, along with the name of places that Siri reads aloud, there is also a phonetic word stored on Apple servers that allows Siri to pronounce things correctly.
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