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Thu, 12 Nov 2009 New £599.99 iPhone premium lifestyle app proves a hit despite recession

The makers point out additional costs are associated with using many of the benefits

Nick Spence

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Just weeks after launch, a new £599.99 iPhone application is proving a hit with users according to the makers. iVIP is billed as the first premium lifestyle application for the iPhone.

"It is great to know that there are still people out there with money to spend at a time when we are in the grip of recession," said iVIP Black marketing director Matthew Rowe optimistically.

iVIP Black provides access to an exclusive network of privileges and benefits across a range of luxury partners including private islands, a concierge, supercar club, private jets, theatres, members’ clubs, butlers, and much more.

The makers point out additional costs are associated with using many of the benefits.

Users who download the application are required to complete a 'High Net Worth Individual certification', restricting use of the app to 'Millionaires'.
 

The download price includes a private ‘Lifestyle Consultation’ where iVIP is sculpted to the individual user. Further development comes at additional cost including a bespoke limited edition all black iPhone according to iVIP.

iVIP Blue, which costs £279.99, gives access to the same partners and privileges but without the personalisation or consultation.

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afd said on Thu, 12 Nov 2009

if ever we needed reminding that there are people with more money than sense...

apj said on Thu, 12 Nov 2009

"It is great to know that there are still people out there with money to spend at a time when we are in the grip of recession," said iVIP Black marketing director Matthew Rowe optimistically.

Yeah...he would say that wouldn't he!

Josh said on Thu, 12 Nov 2009

You can buy your way into Adam Street now? So much for exclusive.

apj said on Thu, 12 Nov 2009

"It is great to know that there are still people out there with money to spend at a time when we are in the grip of recession," said iVIP Black marketing director Matthew Rowe optimistically.

Yeah...he would say that wouldn't he!

Umberto said on Thu, 12 Nov 2009

..yep, there is an app for just about... anything! Only on the iPhone™

Macdemon said on Thu, 12 Nov 2009

If I release an app for £3500.00 will anybody buy it (please???)

bossman145 said on Thu, 12 Nov 2009

I am thinking of releasing an iPhone app for those with more moeny than sense. I will brand it iTosser. Honestly, some people!!

Michael said on Fri, 13 Nov 2009

I'll be the first in the queue for that iTosser app bossman - it's been a long time coming...

Michael said on Fri, 13 Nov 2009

I'll be the first in the queue for that iTosser app bossman - it's been a long time coming...

Flabbergast said on Mon, 16 Nov 2009

I'm writing iCunt. It has discounts for high class call girls. Only those earning more than a million a year need apply. Then in development will be iHIV and iChlamidia. Being rich should not imply having a brain!

Adrian said on Tue, 24 Nov 2009

I reviewed it and I was very disappointed. Aussie iPhone users have to folk out $1199 au. Anyway here is my review. planning.freeforums.org/most-expensive-rip-off-iphone-app-of-all-time-t72.html?sid=4a659009cf1e6200c9ea17ff4459665b

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