Regular Apple queuers have taken their spots outside the Regent Street Apple Store where they'll wait until Friday to be among the first to get their hands on one of Apple's new iPhone 5c or iPhone 5s models.
17-year-old students Gad Harari and Noah Green have been waiting outside the Apple Store on Regent Street since Monday evening, and have said that they would sell their spot for £1,000 if someone wanted to buy it.
Both Gad and Noah have said that they're planning on buying the flagship iPhone, the iPhone 5s, rather than the cheaper iPhone 5c.
We've seen Noah at numerous other Apple launches, including last year at the iPad mini release, as shown in the video below.
We'll be catching up with Gad and Noah and other queuers during the week, and we'll be at Regent Street Apple Store as it opens at 8.01 am on Friday to bring you the views from the queue.
Campers began queuing outside the Fifth Avenue Apple Store in New York on Friday 6 September, four days before Apple had even unveiled the iPhone 5s and iPhone 5c. The first in line are two SellYourMac representatives, who will be camping out in that same spot for two weeks.
Of course, it's obvious that these two are queuing as part of a promotional stunt, but we're sure it won't be long before they're joined by many other genuine Apple-lovers desperate to be one of the first people to get their hands on the new device.
On that same Friday, there were already two other people in the queue for a new iPhone: Joe and Brian from Brooklyn. They don't appear to be camping as part of a promotional campaign, but it's possible that they'll decide to sell their spot. Some queuers have previously been given money to buy a new iPhone for someone, as well as the money to buy an iPhone for themselves.
For scenes from the last iPhone launch, check out the links below.