Rovi Corporation, billed as a digital entertainment technology leader, which enables the digital home entertainment experience, has signed a multi-year deal with Apple.

The Mac maker will use Rovi technology in future Apple products, although details of the deal remain confidential.

Rovi specialises in digital home entertainment technology solutions enable consumers to intuitively connect to new entertainment - from many sources and locations.

The Wall Street Journal reports Rovi shares rose 7 per cent to $45.52 in recent trading and have now gained 47 per cent year to date and 22 per cent over the past three months. Rovi shares hit a new 52-week high of $47.19 earlier on Monday.