The song covered by Frank Sinatra, Peggy Lee, Sarah Vaughan and Tony Bennett amongst others was composed by Cy Coleman, with lyrics by Carolyn Leigh.
The parting song suggests Apple has major announcements to come later on in the year, and may be a nod to Apple fans to be patient. The song ended a somewhat disappointing keynote with news on updated versions of iLife, iWork and a new 17-inch MacBook Pro.
Rumours of a new iMac, Mac mini, Mac Pro plus information on OS X 10.6 Snow Leopard failed to materialise during Phil Schiller's keynote. This year's Macworld Expo saw no new product lines revealed and hopes for a Mac Netbook were dashed.
Apple would have certainly picked the songs that Tony Bennet sang, and the meaning of a song titled "The Best is yet to Come" can't have been lost on senior Apple staff as they picked the song. Its meaning certainly didn't go unnoticed at the Macworld Expo.
Tony Bennett singing The Best Is Yet To Come at the end of the Macworld Expo keynote
The ‘The Best Is Yet To Come’ lyrics includes the lines.
“The best is yet to come and, babe, won't it be fine?
You think you've seen the sun but you ain't seen it shine”
And a chorus that runs.
“Wait till the warm-up's underway
Wait till our lips have met
Wait till you see that sunshine day
You ain't seen nothin' yet!”
The words ‘The Best Is Yet to Come,’ are imprinted on Frank Sinatra's tombstone, a singer also famously associated with the song.
Certainly attendees were left in no doubt Apple had other new products planned. And the message to hold on and wait wasn't lost amongst the crowd of Apple fans that packed out the event. Tony Bennett received a standing ovation from the enthusiastic crowd.
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