Held at the RAI Centre, the annual trade show for video and broadcasting professionals will see Apple demo Final Cut Pro, DVD Studio Pro, Mac OS X, the PowerBook G4, iMovie 2, iDVD 2, QuickTime 5 and QuickTime Streaming Server III.
Apple representatives will deliver a programme of presentations to highlight products and solutions.
Pricing for the event ranges from £50 to £600.
IBC takes up over 40,000 square metres of space and holds more than 50,000 visitors.
This is the second event Apple has announced it's attending in as many weeks. The company announced last week that it would be exhibiting at the UK MacExpo to be held at the Business Design Centre, Islington in November. Apple has not exhibited in the UK since 1997.