Google will reveal a new video and software download service on Friday, The Wall Street Journal (WSJ) reported Thursday, citing sources.

"We aren't commenting on any new planned services," a Google spokeswoman said. "All we're saying is that we have a number of exciting announcements that we will make on Friday at the Consumer Electronics Show."

As part of a major upgrade to Google's video-search service, consumers will be able to pay to download and view videos, such as TV shows, on their computer from Google content partners. Google plans to announce partnerships with major players, including CBS and the National Basketball Association, the report said.

Google will also announce Google Pack, a bundle of software from Google and others consumers will be able to download and install on their computers, according to the report. The bundle will include Firefox, a version of Norton AntiVirus, Adobe Acrobat Reader and RealPlayer.