Intel officially announced a host of new processors at the Consumer Electronics Show (CES).

Intel also formally confirmed its new brand identity, dropping its long-time "Intel Inside" logo which first appeared in 1991 in favour of "Intel. Leap ahead." The company also revealed new logos for its Centrino mobile technology and its Viiv technology platform for the digital home.

Viiv revealed

Intel is due to officially introduce Viiv PCs Thursday at the Consumer Electronics Show (CES). Rival Advanced Micro Devices (AMD) also unveiled its Live digital home brand at CES.

Apple is widely expected to reveal more details pertaining to its move to Intel processors next week at Macworld Expo San Francisco. Analysts and industry watchers are hoping the company will unveil its first Intel-powered Macs at the show.

New Intel processors

The company has announced four new dual-core mobile Yonah processors - the T2300, T2400, T2500 and T2600 ($241, $294, $423 and $637 respectively) - and one single-core chip called the T1300 ($209). All prices are for sales in quantities of 1,000 units to direct Intel customers.

All five chips are produced using a 65-nanometre manufacturing process and include 2MN of L2 cache. Clock speeds range from 1.66Ghz for the T1300 rising to 2.16Ghz for the T2600.

Intel has two other dual-core low voltage mobile Yonah chips: the L2300 with a clock speed of 1.5Ghz ($284) and the L2400 with a clock speed of 1.66Ghz ($316). Intel also introduced a second ultralow voltage Pentium M chip, the 773, with a clock speed of 1.3Ghz priced at $273.

Centrino - WiFi on chip

Intel unveiled a variety of Centrino mobile technology bundles featuring the new Yonah chips with different chipsets and Intel's Pro/Wireless 3945ABG network connection. A Centrino bundle with the T1300 single-core chip, and Intel's 945 PM chipset and Pro/Wireless 3945ABG costs $274, while at the top of range is another bundle of the dual-core T2600 processor, Intel's 945 GM chipset and Pro/Wireless 3945ABG for $706.

The chip giant also introduced four more Pentium D dual-core chips with clock speeds of 2.8GHz, 3GHz, 3.2GHz and 3.4GHz, respectively. All four chips were produced using the 65-nanometre manufacturing process. Intel also revealed four more 65-nanometre Pentium 4 631, 641, 651 and 661 chips, with clock speeds of 3GHz, 3.2GHz, 3.4GHz and 3.6GHz.