The iPod halo continues its shine, with Apple brand-awareness at its highest and switches queuing to grab Boot Camp-capable Macs to run Windows on.

Piper Jaffray analyst Gene Munster now states that consumers who grow attached to their iPod are following their obsession by buying a Mac, and that the consumer mind share move will make a difference to Apple for a "while to come".

MacNewsWorld reports similar sentiments from Credit Suisse First Boston analyst Robert Semple, who said: "We believe Apple is still in the early stages of its product expansion and that the company can grow its iPod units at least 20 per cent for the foreseeable future."

Both analysts mark Apple as a 'buy', with Semple noting that in terms of revenue and growth opportunity, "Apple is cheap".