MacExpo 2001 attracted 21,163 visitors to the three-day event.

Mark Rogers, general manager and sales director for Apple UK and Ireland, said: "MacExpo 2001 has been a highly successful gathering for the Macintosh community in the UK. The reaction of visitors to our products has been phenomenal, with Mac OS X and iPod being the stars of the show. I’ve spoken to many customers and Apple partners over the last three days, and their comments on the show have been extremely positive. We’ve had a great show."

Celebrity Macintosh users seen at the event included Mick Jagger, Richard E Grant and Clive James. MacExpo exceeded all expectations. Show organizer Bob Denton said: "MacExpo has been a supreme team effort on the part of our media partners, exhibitors and organizing groups. It's the combined effort of all these people that has led to such an incredible event that has exceeded all expectations."

2002 Exhibitors are already signing up for next year's event. Announced Saturday, this will be held at the same venue (Business Design Centre, Islington) between November 21-23. LaCie, Iomega and Hermstedt are among those to have confirmed attendance.

MacExpo 2002 will be larger than this years. Denton explained: "Next year we will have a conference event and a second hall to grow the event." It's understood that, despite the success of MacExpo 2000, organizer's were hesitant to risk hiring all available space at Islington's Business Design Centre. This situation transformed when Apple signed up for the event in July, but the second hall and seminar rooms at the centre were unavailable by then.

Actual attendance may have been higher than announced, as visitors to other events held at the centre were understood to have visited MacExpo, and access restrictions were occasionally lifted at times of peak traffic.

Alex Summersby of MacUnlimited said: "This year has been a spectacular show. Next year the red letter days in the Mac calendar will be San Francisco, New York and MacExpo 2002, London."