OK, computer company Apple is still innovating, according to Macworld Online readers.
An astonishing 84 per cent of 1,649 voters were resolute in saying that "Apple is still innovating".
We asked: "30 years on - does Apple still 'Think Different'?". An impressive 1,388 voters cried "Yes", while just 81 voters (5 per cent) claimed: "No, Apple's just part of the PC crowd". Another 180 voters (11 per cent) just aren't sure any more.
Readers responding to the poll in Macworld Online's busy forums were vocal in their pro-Apple-as-innovator comments.
Apple's greatest innovative strength seems to be the identification of key market drivers and its innate talent to employ available components in new ways that define great products for emerging needs.
A reader wrote: "Some of Apple's most wildly successful products of recent times haven't been particularly innovative in the sense that they are completely new. Apple didn't invent the MP3 player or music downloads - it just implemented them in thouroughly well-thought-out and elegantly designed ways. It learned a lesson from the Newton that you can innovate too early for a market."
"Apple was recently voted the company most admired for innovation. That was the company most innovative in any market sector anywhere on the planet - I reckon that it means that they're still thinking different," responded another.
While some readers remarked that making existing products better isn't the same as innovative, others responded that "Apple has managed to be innovative and better simultaneously."
It's Apple's readiness to take risks that gives its innovations the edge, some noted. The transition to Intel processors and the migration to OS X from OS 9 were cited as examples.
This approach contrasts with Microsoft's. That company must ensure it maintains legacy support within its operating systems for computers built by a huge range of manufacturers. Apple doesn't face such problems, enabling it to deliver much 'cleaner' solutions.
Apple's approach is a long way from navel-gazing. It's talented teams have influence beyond the company.
"It's interesting to read the reports coming from Intel about their recent collaboration with Apple. They are clearly unused to having customers with a clear vision of what could be and appear to be relishing the challenges of dealing with a customer who doesn't simply want a faster version of what they're used to, but instead wants to radically reshape future chips to the advantage of supplier and customer," a reader remarked.