Best Apple Deals 2020

Apple might not traditionally offer huge discounts on its own products, but we've scoured the web for the best deals on Apple products from all vendors. You'll find great deals on iPhone, iPad, Apple Watch, AirPods, Macs and MacBooks and more. 

Amazon, Argos, Currys and other big retailers offer sales events at various points throughout the year, and with our indispensable guide you can snap up lots of Apple tech at bargain prices. Grab these deals quickly though - they'll sell out fast!

Best Apple Deals


iPhone Deals

Apple iPhone SE (2020, with 2GB data)

From: Vodafone

Now: £99 upfront, £20 per month (£579 TCO)

Vodafone's new contract on the SE soundly beats EE's offering from October. A nice deal on a nice phone, albeit one with an old-fashioned design: read our iPhone SE (2020) review for more information.

Apple iPhone 12 Pro Max

From: KRCS

Was: £1,099

Now: £1,088 (£11 or 1% off, up to £14 off)

A small but extremely rare discount on Apple's new flagship, the top-of-the-line iPhone 12 Pro Max.

KRCS rarely offers huge discounts, but it's a great place to make small savings on products that most retailers aren't discounting at all.

Apple iPhone SE (3GB RAM, 256GB)

From: Amazon

Was: £569

Now: £549 (£20 off)

The top storage SKU of Apple's stellar affordable offering for 2020 - the updated iPhone SE - comes with a hint of a discount, making it a solid choice amidst Apple's smartphone lineup for this year.

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iPad Deals

Apple iPad 10.2in (2020, 128GB, cellular)

From: Amazon

Was: £559

Now: £546.18 (£12.82 off)

The latest 2020 10.2in iPad gets a notable performance upgrade over its predecessor and retains Apple Pencil support too. Despite only just hitting the market, this 4G-capable model already benefits from a discount on Amazon.

Apple iPad Air (2019, WiFi, 256GB)

From: Very

Was: £788

Now: £629 (£60 off)

Out the gate, you can save £60 on the latest iPad Air but Very.co.uk is also offering discounts on related accessory bundles too.

Apple iPad Pro 11in (2018, 64GB, cellular)

From: Amazon

Was: £769

Now: £730 (£39 off)

Amazon has a good deal on the 11in iPad Pro 64GB storage. Other models in this range also have similar discounts, but this is the cheapest.

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MacBook Deals

Apple MacBook Air, M1, 8-core CPU, 7-core GPU, 256GB (2020)

From: KRCS

Was: £999

Now: £949.06 (£49.94 off)

KRCS has money off the entry-level M1 MacBook Air. You can buy it from them for £949.06 - which is almost £50 off.

KRCS is also selling the 512GB 2020 M1 MacBook Air with 8-core CPU and 8-core GPU at a discount, you can find that deal here.

Apple MacBook Air, M1, 8-core CPU, 8-core GPU, 512GB (2020)

From: AO.com

Was: £1,249

Now: £1,150 (£99 off)

AO.com has money off Apple's new MacBook Air with the M1 chip. This is the model with 8-core CPU, 8-core GPU and 512GB SSD. It's a great deal.

Apple 13in MacBook Pro, 2.4GHz quad-core 512GB (2019)

From: Currys PC World

Was: £1,999

Now: £1,349.97 (£649 off)

This is a great discount off 2019's top-of-the-range 13in MacBook Pro. It's got a 2.4GHz 8th-generation quad-core processor and a generous 512GB SSD.

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iMac Deals

Apple 2020 M1 Mac mini (512GB)

From: KRCS

Was: £899

Now: £854.05 (£44.95 off)

KRCS has already discounted the M1 Mac mini with 512GB storage - that's the £899 model.

They also have money off the entry-level 256GB M1 Mac mini - get that deal from KRCS here.

Apple 27in iMac, 3.8GHz eight-core, 10th-gen, 512GB SSD (2020)

From: KRCS

Was: £2,299

Now: £2,184.05 (£114.95 off)

KRCS has already knocked £114 off the price of the top-of-the-range 3.8GHz 8-core 10th-gen, 2020 iMac which only launched in August 2020.

Apple 27in iMac, 3.3GHz six-core, 10th-gen, 256GB SSD (2020)

From: KRCS

Was: £1,999

Now: £1,899.05 (£99.95 off)

KRCS has knocked almost £100 off the price of the new mid-range 27in iMac for 2020.

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Apple Watch Deals

Apple Watch SE (GPS, 40mm)

From: KRCS

Was: £269

Now: £263.63 (£5.37 off)

If you miss Amazon's discount, the next best offer is from KRCS which has £5.37 off the Watch SE GPS

Apple Watch Series 3 (38mm)

From: John Lewis

Was: £199

Now: £195 (£4 off, up to £120 off with trade-in)

It may not be the biggest discount with £4 off the Apple Watch Series 3, but it's worth pointing out that John Lewis provides a two-year warranty opposed to the one-year warranty you'll get directly from Apple. Plus, you can also get up to £120 when you trade in your old Apple Watch.

Apple Watch Series 4 Nike+ (44mm, cellular, refurbished)

From: Apple Refurbished Store

Was: £479

Now: £359 (£120 off)

You can grab yourself a sweet deal on a refurb of the larger 44mm variant of Apple Watch Series 4 right now. It's the Nike+ edition too, with a cool matching sports band and Nike+ watchfaces available too. 

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Sponsored

Apple MacBook Air, M1, 8-core CPU, 7-core GPU, 256GB (2020)

From: KRCS

Was: £999

Now: £949.06 (£49.94 off)

KRCS has money off the entry-level M1 MacBook Air. You can buy it from them for £949.06 - which is almost £50 off.

KRCS is also selling the 512GB 2020 M1 MacBook Air with 8-core CPU and 8-core GPU at a discount, you can find that deal here.

Apple 2020 M1 Mac mini (512GB)

From: KRCS

Was: £899

Now: £854.05 (£44.95 off)

KRCS has already discounted the M1 Mac mini with 512GB storage - that's the £899 model.

They also have money off the entry-level 256GB M1 Mac mini - get that deal from KRCS here.

Apple iPhone 11 Pro (SIM-free)

From: KRCS

Was: £1,049

Now: £919.72 (£129 or 12% off)

KRCS is normally good for small but reliable savings; this is a far more substantial discount on a terrific flagship phone. Perhaps this reflects the imminent launch of the iPhone 12 in September or October.

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Best Apple deals 2020

We've searched high and low to find the best iPhone deals, iPad deals, Mac and MacBook deals, AirPod deals and Apple Watch deals. If you're looking for a great discount on an Apple product in the UK, look no further.

We're always looking out for deals, offers and discounts on gifts for our friends and family, and maybe the odd treat for ourselves. Amazon, Argos, Currys and so many other popular retailers have sales events on and off throughout the year. 

Apple deals 2020: Best places to find Apple deals

There are plenty of places you can look for Apple deals. The first is Amazon, which offers new deals every day.

TIP: Missing out on Amazon Lightning Deals? Sign up to Amazon's 30 day free trial of Amazon Prime to get early access to deals 30 minutes ahead of everyone else, and you'll also get free next-day delivery, access to Prime Video and more. Sign up here.

Next is eBay, which has many outlet stores from huge retailers, including Argos, with discounted Apple kit that comes from a reliable source.

Better yet, though, right here on Macworld we have all of the best Apple deals from across the web in one place. Bookmark this page for the best Apple deals updated daily.