Amazon Prime Day is expected to return for its fifth year this summer, bringing deals as big as Black Friday's on Apple products and accessories. Here, we share everything you need to know about Amazon Prime Day 2019, including how to get the best deals.

Prime Day, which was actually a day and a half in 2018, is a huge sales event with discounts across millions of products across the globe on Amazon.

It's exclusively for Amazon Prime members, so if you want to take advantage the deals when they arrive, you’ll need to become a Prime member. It’s £79/$119 per year or £7.99/$12.99

However, if you’re not sure you want to commit just yet but would like to make the most of the Prime Day deals, you can sign up for a 30-day free trial here within 30 days of the event.

Amazon Prime is a service that began life as a way to get unlimited next day delivery, but has since become much more. Subscribers get access to Amazon's Netflix rival Prime Video, plus plenty of other benefits. Find out more here.

When is Amazon Prime Day 2019?

Amazon hasn't confirmed that Amazon Prime Day 2019 is happening at all yet, but with the deals event growing in popularity and success every year, we think it's very likely it'll return.

Since the first of its kind in 2015, Prime Day has taken place in July. It's usually on the second Tuesday in July, but in 2018 it was later than usual to avoid clashing with the World Cup.

The most likely date for Amazon Prime Day 2019 is therefore Tuesday 9 July, but it's also possible that it'll take place on 16 July.

Best Amazon Prime Day Apple deals

On Amazon Prime Day, you'll find plenty of deals on Apple products and accessories. Plus, as the event has grown in popularity, other retailers have begun hosting deals events at the same time, so you can find excellent prices on Apple products across the web too.

We bring you all of the best Apple deals on Amazon Prime Day from Amazon and beyond here on the day itself, but even now there are some great deals to be had.

Our team of experts is scouring the web all year round to find you the best Apple deals. Our current top ten is shown below.

While Apple itself doesn’t join in on Amazon Prime Day, there are plenty of retailers that recognise that it’s worth joining in the fun so expect to see deals events from some of your favourites including:

As mentioned, you’ll need to sign up to Amazon Prime (or the free trial) to get access to the deals. You should also make sure your payment and shipping information is up to date to make sure you can purchase products before they sell out.

If you come across a deal that has sold out, you can usually join the waitlist to be alerted to any stock that becomes available, usually because someone has decided they don’t want to purchase it after all and removes it from their basket.

You can also use the Watch this Deal button on upcoming deals to be alerted when they become available.

What is Amazon Prime Day?

Prime Day is rapidly becoming as well-known as Black Friday. It’s a deals event hosted by Amazon exclusively for Prime members, with more than a million bargains available across its varied catalogue.

This will be the fifth Amazon Prime Day to take place, and the longest yet. 2017's Prime Day was 30 hours, but Amazon added an extra six to that for a whole 36 hours of frantic deal hunting time in 2018.

1. Apple iPhone XS with 15GB data

From: Vodafone

Now: £99.99 upfront, £54 per month

This is a good deal for the fabulous iPhone XS. Note that it's only available online, not in stores.

2. Apple iPad Pro 10.5in (2017, refurbished)

From: Apple Refurbished Store

Was: £649

Now: £559  (£90 off)

This is a great price on the 10.5in iPad Pro, with 64GB of storage and cellular capabilities. You will struggle to tell that this isn't 100% new, as Apple's Refurbished products get new batteries and a new outer shell, as well as new manuals and accessories.

3. Apple 13in MacBook Air, 1.6GHz dual-core, 128GB (2018) [Amazon]

From: Amazon

Was: £1,199

Now: £1,049.98  (£149.02 off)

Amazon is selling a 2018 MacBook Air at a great discount right now, but expect it to run out very soon!


4. Apple Watch Series 4 (40mm, cellular)

From: Vodafone

Now: £25 per month

You can get the cellular-equipped version of the Apple Watch Series 4 (in the smaller, 40mm size) at no upfront cost and £25 per month from Vodafone. The contract lasts for 2 years.

5. Apple Mac mini, 3.0GHz 6-core, 256GB (2018)

From: Laptops Direct

Was: £1,099

Now: £999.98  (£99.02 off)

Laptops Direct is offering the newest 2018 Mac mini (with a 256GB SSD and i5 processor - so not the entry-level model) for just under £1,000 - a nice deal.

6. Apple iPhone X 64GB

From: Very

Now: £692.10

Very has the iPhone X for £769, which is already a good price; if you're prepared to open a credit account you can get 10% off that with the code MJWT7. If Very runs out out of stock, Amazon also has it for £769.

7. Apple 21.5in iMac, 3.0GHz quad-core, 4K Retina Display, 1TB HD (2017)

From: Laptops Direct

Was: £1,249

Now: £1,099.97  (£149.03 off)

One step up from the non-Retina iMac is the base model of the 21.5in iMac with 4K Retina display. It's available with a decent discount at Laptops Direct.

8. Apple Student Discount

From: Apple (via Student Beans)

Now: Up to 10% off Mac

This student discount offer also gets you up to 5% off the iPad and up to 20% off Apple Care.

9. Apple AirPods

From: eBay

Was: £159

Now: £149.99  (£9 off)

This offer - a small saving on the RRP - comes from a seller with 98.2% positive feedback. eBay tends to have the best AirPods deals, but look for a highly rated seller, check if it's new or pre-owned and bear in mind eBay's money back guarantee.

10. Apple 13in MacBook Pro, 2.3GHz quad-core, 256GB, Touch Bar (2018)

From: Amazon

Was: £1,749

Now: £1,609.97  (£139.03 off)

This is the 2018 Touch Bar version of the 13in MacBook Pro which boasts four cores, making it considerably faster and more powerful than previous 13in versions. This version is currently £1,749 at Apple.

11. Apple AirPods

From: EE

Now: £14 per month (for 11 months)

EE is offering to add a pair of AirPods to an existing plan for £14 a month, for 11 months, with no upfront cost - a small saving on the RRP (the total outlay will be £154), and spread out to make it easier to manage.

12. Apple 21.5in iMac, 3.4GHz quad-core, 4K Retina Display, 1TB Fusion Drive (2017) [Amazon]

From: Amazon

Was: £1,449

Now: £1,249.00  (£200 off)

You can save on the usual price of the current generation 21.5in iMac at Amazon. This model has a 4K display and a 1TB Fusion Drive which combines an SSD with a hard drive for the best of both worlds. 

13. Bitdefender Antivirus For Mac

From: Bitdefender

Was: £39.99

Now: £25.99  (35% off)

One of our top antivirus picks for Mac is Bitdefender, which has 35% off right now for up to three devices.

14. Apple iMac Pro, 3.2GHz, 8-core Xeon, 32GB RAM, 1TB SSD, 5K Retina display (late 2016)

From: KRCS

Was: £4,899.00

Now: £4,605.06  (£293.94 off)

This is the most powerful iMac ever, but it's also the most expensive. KRCS is offering almost £300 off the iMac Pro. You can also spread the cost with 10 months interest-free credit on Mac's over £1,000. Check out our iMac Pro review.

15. Greenwich Leather Cases Sale

From: Greenwich

Now: From £35  (Up to £40 off)

English brand Greenwich handcrafts premium leather phone cases and accessories, and right now you can pick one up with up to £40 off.

16. Apple Refurbished iPhone

From: Apple

Now: Up to £150 off

Certified refurbished devices are thoroughly tested and guaranteed to work like new – and now you can get certified refurbished iPhone X, 8/8 Plus and 7/7 Plus straight from Apple. Also check out our guide to buying refurbished iPhones.

17. Apple iPhone XS SIM-free - 256GB

From: Carphone Warehouse

Was: £1149

Now: £999  (£150 off)

Right now you can get the 256GB model of the iPhone XS at the price of the 64GB model.

18. Apple Magic Keyboard

From: Currys PC World

Was: £99

Now: £79  (£20 off)

Get £20 off Apple's iconic wireless keyboard when you buy from Currys, which currently has a better price than Amazon and Apple.

19. Apple Mac mini, 3.0GHz 6-core, 128GB (2018) [KRCS]

From: KRCS

Was: £1,099.00

Now: £1,033.06  (£66 off)

Apple Premium Reseller KRCS is offering discounts on all Mac mini models. This one isn't the base model, but it's one of the best all-rounders available with a 6-core processor and a storage bump (see our Mac mini review for more info). You can also spread the cost with 10 months interest free credit on Macs over £1,000.

20. Apple 13in MacBook Air, 1.6GHz dual-core, 128GB (2018)

From: KRCS

Was: £1,199

Now: £1,127.06  (£71.94 off)

Save money on the brand new MacBook Air with Apple reseller KRCS. Wondering whether to buy one? Read our MacBook Air 2018 review to find out more.