After an arguably rocky start, the Apple Watch is now a core part of the company's device lineup, and undoubtedly the king of the smartwatch market. Still, that comes with a price - quite literally, as the Apple Watch is undeniably expensive unless you can find it under a discount.
The Series 3 is the latest Watch model, which we reviewed here. But it is expensive, from £329. (Plus, if you want to use its 4G capabilities, you'll need to take out a contract with EE.) The Series 1 and Series 2 are discounted in many online and high street stores, and are capable smartwatches in their own right. Remember they only work with an iPhone, however: no Android here, we're afraid.
We've scoured the net to find the biggest savings around on the Apple Watch in the UK, so whichever model you're looking to find, you'll be able to pick it up for the lowest price possible.
Best Apple Watch deals
What Apple Watch deals are available?
Retailers such as Currys PC World, Argos and John Lewis have offers on Apple Watches all year round. We're seeing some discounts on the Series 3, but the big savings are tending to focus on the older Series 1 and Series 2 models while stocks last - especially the latter, which Apple itself no longer sells.
Amazon also sells the Apple Watch, and has been known to offer some of the best savings. If you've found that you're missing out on Amazon's Lightning deals, which run for just a few hours and offer limited stock, we'd recommend signing up for Amazon's 30-day free trial of Prime, which will get you access to deals 30 minutes before everyone else. Plus, you'll get free next-day delivery with the Prime trial, as well as access to Prime Instant Video and more.
Sign up for Prime now.
The best Apple Watch deals in March 2018
1. Apple Watch Series 3 - 42mm
Now: £280.99 (£78.01 off)
Save nearly £80 with this deal from eBuyer. They have tonnes of discounts on the Apple Watch now – check them all out here before they're gone.
2. Apple Watch Series 1 38mm
Now: £208.24 (£61.75 off)
The Series 1 Apple Watch is a powerful companion for the iPhone, and now you can save over £61 when you choose the 38mm model.
3. Apple Watch Series 2 38mm with Woven Nylon Band
Now: £329.99 (£40 off)
4. Apple Watch Series 2 - 42mm Space Grey
From: eGlobal Central
Now: £245.99 (£37 off)
Get an nearly £40 knocked off the usual price with this deal from eGlobal Central.
5. Apple Watch Series 1 42mm
Now: £279 (£20 off)
6. Apple Watch Series 3 Nike+ GPS 38mm
From: eGlobal Central
Now: £275.99 (£42 off)
Save over £42 on this Nike+ GPS Apple Watch.