Cyber Monday may have originated from the US, but that doesn't mean UK shoppers can't indulge in frenzied online savings on popular brands and products. And although the day itself is a long way off, there are deals to be had right now if you want them.
We outline how to make the most of the current Apple deals, but also share everything we know so far about Cyber Monday 2019.
When is Cyber Monday 2019?
Cyber Monday will take place on 2 December. It falls on the Monday after US Thanksgiving, and of course, Black Friday.
That said, in recent years deals have begun much earlier in the month of November, and have continued throughout the week after Cyber Monday (often referred to as Cyber Week). So while it's worth marking 2 December in your diary now, we'd recommend keeping your eyes peeled for deals on the products you're most interested in as soon as November arrives.
You might also want to keep an eye out for Apple deals on Amazon Prime Day 2019.
What is Cyber Monday?
On Cyber Monday, retailers across the globe offer huge discounts to shoppers both online and in stores. Cyber Monday is so called because it tended to be the busiest day of the year for online shopping.
It's unusual to find a retailer or brand that doesn't take part in Cyber Monday, and as the event gets more popular the deals become even more aggressive. Expect to see plenty of incredible bargains.
Will Apple join in with Cyber Monday 2019?
In 2018, Apple surprised us by extending its Black Friday event to cover the Black Friday weekend and Cyber Monday, making it a four day deals bonanza.
Apple doesn't actually offer discounts on its products, but it does give out free gift cards when you purchase qualifying products from the Apple Store.
Last year, the company offered a £40/$50 Apple Store Gift Card when customers purchased qualifying iPhones, Apple TVs, HomePods, Apple Watches and Beats. With iPads it was an £80/$100 Gift Card and for Macs it was up to £160/$200.
A huge downside was that Apple did not include purchases of the then brand-new MacBook Air, or its latest iPhone, iPad and Apple Watch models.
Thankfully, Apple isn't the only place you'll find deals on its products. Third-party retailers across the US, UK and beyond will offer deals on iPhones, iPads, Macs and more on Cyber Monday and we'll be sharing the best bargains right here.
How to get best Cyber Monday deals
Spotting a good Cyber Monday deal takes a bit of work – in the least, it's a good idea to know the usual RRPs on the Apple device you're interested in.
Of course, the RRPs depend on the configuration of the device too. Apple conveniently charts configurations and starting prices on its products:
- MacBook and iMacs - see pricing differences across MacBook and iMac models based on screen size, processors, storage and more. You can choose up to two devices to compare side by side.
- iPads - compare capacities and prices across all iPads, including Wi-Fi and Wi-Fi and Cellular models
- iPhones - use the drop down on Apple's site to compare configurations on up to three different iPhone models. Clicking through to an individual model will take you to the RRP.
- Apple Watch - see prices across all Series, both GPS and Cellular models.
- Apple TV - compare capacity and price across Apple TV against Apple TV 4K
Once you know what you're looking for, check out our dedicated deals pages. We spend hours scouring the web for the best promotions every month so you have them at your fingertips:
- Best iMac deals
- Best MacBook deals
- Best MacBook Air deals
- Best iPad deals
- Best Apple Watch deals
- Best iPhone deals
- Best iPhone X deals
- Best iPhone 8 & iPhone 8 Plus
- Best iPhone XS deals
- Best iPhone XS Max deals
- Best iPhone XR deals
Where to find Cyber Monday Apple deals
Beyond Apple, you can expect to find great Cyber Monday deals from authorized Apple resellers such as KRCS. KRCS covers the full range of Apple products, including AppleCare coverage and Beats headphones.
Lightning Deals slash prices off limited stock items, which is why the deals only last a few hours. The benefit of a Prime membership is that you would be able to access the Lightning Deals 30 minutes in advance of non-members, which can come particularly handy in the madness of Cyber Monday.
Amazon has a dedicated Cyber Monday deals page – which at the moment is simply its Deals of the Day page. Keep tabs on it as Cyber Monday draws near.
It's a good idea to keep an eye on the competing retailers that offer Apple products, some of which include:
- John Lewis
- Currys PC World
- Carphone Warehouse
- Mobile Phones Direct
If you're in the US, see these major retailers:
How to prepare for Cyber Monday deals
Remember, don’t jump into a deal before understanding whether the device will be right for you. If you know you’re looking for a new Apple device, but not sure where to start check out our range of buying guides for Apple:
- iPhone buying guide
- MacBook buying guide
- Mac buying guide
- iPad buying guide
- Apple Watch buying guide
- Apple TV buying guide
We also have more specific buying guides for those interested in Macs:
- Best Mac for students
- Best Mac for designers
- MacBook Pro buying guide: 13in vs 15in MacBook Pro
- MacBook laptop vs. Mac desktop: Buying guide
Cyber Monday deals for students
Cyber Monday is also a good opportunity for students in need of a discount. Macworld UK has a dedicated Student Deals page where you can save up to 10% on Apple products already. This includes up to 10% off Mac, 5% off the iPad, 50% off AppleCare and up to 8% off accessories.
To get the student discount, you will first need to create an account and verify your student status. Sign up for Macworld student deals here.
Best Apple deals
Here are the best Apple deals you can take advantage of right now while we wait for Cyber Monday to arrive.
1. Apple iPhone XR with 5GB data
Now: £49.99 upfront, £37.99 per month
iD (Carphone Warehouse's in-house network) has knocked £2 off the monthly fee on this superb deal for the iPhone XR. Grab it now.
The network does cheaper XR deals with 2GB and 1GB, but 5GB is the lowest data cap we'd recommend to the average user.
2. Apple Watch Series 4 (40mm)
Now: £379 (£20 off)
3. Three Unlimited Data (SIM-only)
From: Three Mobile
Was: £20 per month
Now: £10 per month first 6 months
Get unlimited data, texts, and minutes for just £10 per month for six months, then £20 per month with this 12-month SIM deal from Three.
4. Apple 27in iMac, 3.7GHz six-core, 5K Retina Display, 2TB Fusion Drive (2019) [Amazon]
Now: £1,979.97 (£269.03 off)
This is 2019's top-of-the-range 27in iMac, with 6-core 3.7GHz processor, normally £2,249. You can get money off with Amazon.
5. Apple iPhone XS with 20GB data
Now: £54 per month with cashback
Click the Vodafone logo under 'Our Best Selling Deals' to see this appealing offer, which works out to £54 per month once you factor in the cashback - before cashback it is £61 per month. (Note that Vodafone has reduced the cashback by £60 since the start of August - it previously worked out as £51.50 per month.)
6. Apple iPad Pro 11in (64GB)
Now: £744 (£25 off)
Amazon has a good deal on the 11in iPad Pro 64GB storage. Other models in this range also have similar discounts, but this is the cheapest.
7. Apple iPhone XS Max with 5GB data
Now: £99.99 upfront, £60 per month
8. Apple iPhone XS (64GB)
Now: £949 (£50 off)
Get a brilliant £50 off the iPhone XS 64GB at Amazon.
9. Apple 13in MacBook Air, 1.6GHz dual-core, 128GB (2018)
Now: £1,007.99 (£91.01 off new Apple price - 2018 model)
You can save money on the 2018 MacBook Air with eBuyer. This is a great price even after Apple's own price-cut is applied, although we've seen a bigger discount here for this model.
10. Apple iPad mini (WiFi + Cellular, 64GB)
Now: £490.36 (£28.64 off)
You can get more than £28 off the latest iPad mini model with WiFi plus cellular and 64GB storage from Amazon.
11. Apple iPhone XS Max (64GB)
Now: £1,049 (£50 off)
This is a great price on Apple's iPhone XS Max, SIM-free which has carried over from Prime Day 2019. Plus, apply EE's promotional voucher to get another £10 shaved off.
12. Apple iPhone X (SIM-free)
Now: £799 (£100 off)
The iPhone X from 2017 is no longer sold by Apple, but remains an excellent phone.
13. Apple USB-C Digital AV Multiport Adapter
Now: £64.99 (£10.01 off)
A handy adapter that'll give your MacBook HDMI and USB in addition to the USB-C it already has.
14. Free Beats wireless headphones with Mac or iPad
Now: Free Beats headphones worth up to £300
Get a free pair of Beats wireless headphones worth up to £299.95 when you buy a Mac or iPad for university. You will need to verify your student status through UNiDAYS to get this deal.
15. Apple iPhone 7 (128GB)
Now: £509 (£40 off)
This is a decent saving, but read our iPhone 7 review for advice on whether this older (2016) handset is right for you.
16. Apple 15in MacBook Pro, 2.3GHz eight-core i9, 16GB RAM, 512GB (2019) [Amazon]
Now: £2,549 (£250 off)
Save money on the top-of-the-range 2019 15in MacBook Pro with this Amazon deal. That's an 8-core 2.3GHz i9 9th generation Intel processor! Note that Apple has put the price up by £100 now, so this is actually a better deal than it looks on Amazon.
17. Apple 21.5in iMac, 2.3GHz dual-core, 1TB HD (2017) [Amazon]
Now: £919.98 (£129.02 off)
Get the entry-level iMac for less than £1,000 with this Amazon deal (which is about £20 better than it was at the start of May 2019). But remember, this model lacks a Retina display and hasn't been updated since 2017 - and if you look for a discount on a different model from the 2017 iMac range you will be getting a much better deal.
18. Apple 21.5in iMac, 3.0GHz six-core, 4K Retina Display, 1TB Fusion Drive (2019) [Amazon]
Now: £1,348.99 (£100.01 off)
You can get money off the newest (2019) 3.0GHz 6-core iMac with this Amazon deal. There's also money off the 3.6Ghz Core i3 model.
19. Apple 13in MacBook Pro, 2.4GHz, quad-core, 256GB, Silver (2019) [Amazon]
Now: £1,675 (£124 off)
This is 2019's 2.4GHz MacBook Pro, it might only be a small boost to the processor speed, compared to the 2018 model, but this is still money off the newest version (and the deal is better than ever now that Apple's put up prices in the UK).
20. Apple 27in iMac, 3.7GHz six-core, 5K Retina Display, 2TB Fusion Drive (2019) [Laptops Direct]
From: Laptops Direct
Now: £1,979.97 (£269.03 off)
You can get a new 3.7GHz, 6-core (9th gen) iMac - that's the top of the range iMac model for 2019 - from Laptops Direct with over £260 off right now (not the £900 off Laptops Direct is claiming though not sure who is doing their maths!)