Cyber Monday may have originated from the US, but that doesn't mean UK shoppers can't indulge in frenzied online savings on popular brands and products. And although the day itself is a long way off, there are deals to be had right now if you want them.
We outline how to make the most of the current Apple deals, but also share everything we know so far about Cyber Monday 2019.
When is Cyber Monday 2019?
Cyber Monday will take place on 2 December. It falls on the Monday after US Thanksgiving, and of course, Black Friday.
That said, in recent years deals have begun much earlier in the month of November, and have continued throughout the week after Cyber Monday (often referred to as Cyber Week). So while it's worth marking 2 December in your diary now, we'd recommend keeping your eyes peeled for deals on the products you're most interested in as soon as November arrives.
You might also want to keep an eye out for Apple deals on Amazon Prime Day 2019.
What is Cyber Monday?
On Cyber Monday, retailers across the globe offer huge discounts to shoppers both online and in stores. Cyber Monday is so called because it tended to be the busiest day of the year for online shopping.
It's unusual to find a retailer or brand that doesn't take part in Cyber Monday, and as the event gets more popular the deals become even more aggressive. Expect to see plenty of incredible bargains.
Will Apple join in with Cyber Monday 2019?
In 2018, Apple surprised us by extending its Black Friday event to cover the Black Friday weekend and Cyber Monday, making it a four day deals bonanza.
Apple doesn't actually offer discounts on its products, but it does give out free gift cards when you purchase qualifying products from the Apple Store.
Last year, the company offered a £40/$50 Apple Store Gift Card when customers purchased qualifying iPhones, Apple TVs, HomePods, Apple Watches and Beats. With iPads it was an £80/$100 Gift Card and for Macs it was up to £160/$200.
A huge downside was that Apple did not include purchases of the then brand-new MacBook Air, or its latest iPhone, iPad and Apple Watch models.
Thankfully, Apple isn't the only place you'll find deals on its products. Third-party retailers across the US, UK and beyond will offer deals on iPhones, iPads, Macs and more on Cyber Monday and we'll be sharing the best bargains right here.
How to get best Cyber Monday deals
Spotting a good Cyber Monday deal takes a bit of work – in the least, it's a good idea to know the usual RRPs on the Apple device you're interested in.
Of course, the RRPs depend on the configuration of the device too. Apple conveniently charts configurations and starting prices on its products:
- MacBook and iMacs - see pricing differences across MacBook and iMac models based on screen size, processors, storage and more. You can choose up to two devices to compare side by side.
- iPads - compare capacities and prices across all iPads, including Wi-Fi and Wi-Fi and Cellular models
- iPhones - use the drop down on Apple's site to compare configurations on up to three different iPhone models. Clicking through to an individual model will take you to the RRP.
- Apple Watch - see prices across all Series, both GPS and Cellular models.
- Apple TV - compare capacity and price across Apple TV against Apple TV 4K
Once you know what you're looking for, check out our dedicated deals pages. We spend hours scouring the web for the best promotions every month so you have them at your fingertips:
- Best iMac deals
- Best MacBook deals
- Best MacBook Air deals
- Best iPad deals
- Best Apple Watch deals
- Best iPhone deals
- Best iPhone X deals
- Best iPhone 8 & iPhone 8 Plus
- Best iPhone XS deals
- Best iPhone XS Max deals
- Best iPhone XR deals
Where to find Cyber Monday Apple deals
Beyond Apple, you can expect to find great Cyber Monday deals from authorized Apple resellers such as KRCS. KRCS covers the full range of Apple products, including AppleCare coverage and Beats headphones.
Lightning Deals slash prices off limited stock items, which is why the deals only last a few hours. The benefit of a Prime membership is that you would be able to access the Lightning Deals 30 minutes in advance of non-members, which can come particularly handy in the madness of Cyber Monday.
Amazon has a dedicated Cyber Monday deals page – which at the moment is simply its Deals of the Day page. Keep tabs on it as Cyber Monday draws near.
It's a good idea to keep an eye on the competing retailers that offer Apple products, some of which include:
- John Lewis
- Currys PC World
- Carphone Warehouse
- Mobile Phones Direct
If you're in the US, see these major retailers:
How to prepare for Cyber Monday deals
Remember, don’t jump into a deal before understanding whether the device will be right for you. If you know you’re looking for a new Apple device, but not sure where to start check out our range of buying guides for Apple:
- iPhone buying guide
- MacBook buying guide
- Mac buying guide
- iPad buying guide
- Apple Watch buying guide
- Apple TV buying guide
We also have more specific buying guides for those interested in Macs:
- Best Mac for students
- Best Mac for designers
- MacBook Pro buying guide: 13in vs 15in MacBook Pro
- MacBook laptop vs. Mac desktop: Buying guide
Cyber Monday deals for students
Cyber Monday is also a good opportunity for students in need of a discount. Macworld UK has a dedicated Student Deals page where you can save up to 10% on Apple products already. This includes up to 10% off Mac, 5% off the iPad, 50% off AppleCare and up to 8% off accessories.
To get the student discount, you will first need to create an account and verify your student status. Sign up for Macworld student deals here.
Best Apple deals
Here are the best Apple deals you can take advantage of right now while we wait for Cyber Monday to arrive.
1. Apple 13in MacBook Air, 1.6GHz dual-core, 128GB (2018) [Amazon]
Now: £1,049.98 (£149.02 off)
Amazon is selling a 2018 MacBook Air at a great discount right now, but expect it to run out very soon!
2. Apple Watch Series 4 (40mm, cellular)
Now: £25 per month
You can get the cellular-equipped version of the Apple Watch Series 4 (in the smaller, 40mm size) at no upfront cost and £25 per month from Vodafone. The contract lasts for 2 years.
3. Apple Mac mini, 3.0GHz 6-core, 256GB (2018)
From: Laptops Direct
Now: £999.98 (£99.02 off)
Laptops Direct is offering the newest 2018 Mac mini (with a 256GB SSD and i5 processor - so not the entry-level model) for just under £1,000 - a nice deal.
4. Apple iPhone X 64GB
Very has the iPhone X for £769, which is already a good price; if you're prepared to open a credit account you can get 10% off that with the code MJWT7. If Very runs out out of stock, Amazon also has it for £769.
5. Apple 21.5in iMac, 3.0GHz quad-core, 4K Retina Display, 1TB HD (2017)
From: Laptops Direct
Now: £1,099.97 (£149.03 off)
One step up from the non-Retina iMac is the base model of the 21.5in iMac with 4K Retina display. It's available with a decent discount at Laptops Direct.
6. Apple Student Discount
From: Apple (via Student Beans)
Now: Up to 10% off Mac
This student discount offer also gets you up to 5% off the iPad and up to 20% off Apple Care.
7. Apple 13in MacBook Pro, 2.3GHz quad-core, 256GB, Touch Bar (2018)
Now: £1,609.97 (£139.03 off)
This is the 2018 Touch Bar version of the 13in MacBook Pro which boasts four cores, making it considerably faster and more powerful than previous 13in versions. This version is currently £1,749 at Apple.
8. Apple AirPods
Now: £14 per month (for 11 months)
EE is offering to add a pair of AirPods to an existing plan for £14 a month, for 11 months, with no upfront cost - a small saving on the RRP (the total outlay will be £154), and spread out to make it easier to manage.
9. Apple 21.5in iMac, 3.4GHz quad-core, 4K Retina Display, 1TB Fusion Drive (2017) [Amazon]
Now: £1,249.00 (£200 off)
You can save on the usual price of the current generation 21.5in iMac at Amazon. This model has a 4K display and a 1TB Fusion Drive which combines an SSD with a hard drive for the best of both worlds.
10. Bitdefender Antivirus For Mac
Now: £25.99 (35% off)
One of our top antivirus picks for Mac is Bitdefender, which has 35% off right now for up to three devices.
11. Apple iMac Pro, 3.2GHz, 8-core Xeon, 32GB RAM, 1TB SSD, 5K Retina display (late 2016)
Now: £4,605.06 (£293.94 off)
This is the most powerful iMac ever, but it's also the most expensive. KRCS is offering almost £300 off the iMac Pro. You can also spread the cost with 10 months interest-free credit on Mac's over £1,000. Check out our iMac Pro review.
12. Greenwich Leather Cases Sale
Now: From £35 (Up to £40 off)
English brand Greenwich handcrafts premium leather phone cases and accessories, and right now you can pick one up with up to £40 off.
13. Apple Refurbished iPhone
Now: Up to £150 off
Certified refurbished devices are thoroughly tested and guaranteed to work like new – and now you can get certified refurbished iPhone X, 8/8 Plus and 7/7 Plus straight from Apple. Also check out our guide to buying refurbished iPhones.
14. Apple iPhone XS SIM-free - 256GB
From: Carphone Warehouse
Now: £999 (£150 off)
Right now you can get the 256GB model of the iPhone XS at the price of the 64GB model.
15. Apple Magic Keyboard
From: Currys PC World
Now: £79 (£20 off)
16. Apple Mac mini, 3.0GHz 6-core, 128GB (2018) [KRCS]
Now: £1,033.06 (£66 off)
Apple Premium Reseller KRCS is offering discounts on all Mac mini models. This one isn't the base model, but it's one of the best all-rounders available with a 6-core processor and a storage bump (see our Mac mini review for more info). You can also spread the cost with 10 months interest free credit on Macs over £1,000.
17. Apple 13in MacBook Air, 1.6GHz dual-core, 128GB (2018)
Now: £1,127.06 (£71.94 off)
Save money on the brand new MacBook Air with Apple reseller KRCS. Wondering whether to buy one? Read our MacBook Air 2018 review to find out more.
18. Apple 12in MacBook, 1.2GHz dual-core, 256GB (2017)
From: Currys PC World
Now: £1,125 (£124 off)
You can get £130 off the 2017 MacBook at Currys – that's the current MacBook selling for £1,249 at Apple.
19. Beats Solo3 Wireless Headphones
Now: £199 (£51 off)
Amazon is offering a solid saving on the Beats Solo3 Wireless on-ear headphones, which our reviewer gave four stars out of five.