Black Friday continues, with deals across Apple products and beyond. Here you'll find our pick of the very best iPad, iPhone, AirPods, MacBook, iMac, Apple Watch and Apple accessory deals.
Apple's own four-day event started on 27 November, and will and carry through to 11:59PM on 30 November (aka Cyber Monday). Apple customers will get a gift card worth up to £120/$150/AUD$210 with select purchases. See our full coverage of the sale.
We're focusing on UK deals here, but if you're visiting from the US take a look at our round-up of deals from Best Buy, Walmart, Amazon and more: Best Black Friday Apple Deals in the US.
Here are the answers to your most popular Black Friday questions, and top tips to guide you through the discount carnage so you can find the best best deals on iPhone, iPad, Macs and other Apple products.
Where to find Black Friday Apple deals
Browse through the retailers below for discounts across Apple products and software. Don't forget Mac software deals either, especially on cleaning tools like MacPaw's CleanMyMac, antivirus, and VPNs. See our separate roundups of the best Antivirus deals for Mac and best VPN deals for Mac.
- Adobe - 20% off Black Friday sale
- Amazon - Discounts across older MacBook models, iPad, Watch and £34 off AirPods with Charging Case
- Apple Black Friday -Up to £120/$150/AUD$210 gift cards with select purchases until Cyber Monday (see our full coverage)
- Affordable Mobiles - iPhone 11 with 100GB data for £35 per month, no upfront cost
- Carphone Warehouse - Up to £400 off iPhone with trade-in
- Currys PC World - up to £130 off (see 13in MacBook Pro with Touch Bar 2020 512GB)
- eBay - Up to 60% off big brands.
- John Lewis - Discounts and up to £150 off with trade in on iPads and Apple Watch
- KRCS - Up to £75 off new Silicon Macs with M1 chip
- Laptops Direct - Deals on older models plus iPads and accessories
- MacPaw's CleanMyMac - Up to £125.79 off one-year subscription
- Mobiles.co.uk - 100GB SIM for £12.50, cheap Apple iPhone SE deals
- Mobile Phones Direct - Excellent iPhone bundles with PS4, Xbox One S, Dyson Supersonic, AirPods, Beats & more
- MusicMagpie - Up to £75 off all refurbished iPhones, £50 off iPads
- NordVPN - 68% off and an additional 2 years for free new subscribers
- Parallels - 20% off Parallels Desktop 16, 10% off upgrades, 50% off Student Edition + additional 10% off with the code 3FK-6RV-7CD (until 1 Dec).
- Scan - Up to £100 off refurbished MacBook Air (older model)
Don't forget to check out AO.com, Argos, Ebuyer, Littlewoods and Very for Black Friday offers. We're also tracking the best Black Friday tech deals across all of the web over at our sister site Tech Advisor. US readers should also see US-specific Black Friday coverage on Macworld US.
If you've found that you're missing out on Amazon's Lightning deals, which run for just a few hours and offer limited stock, we'd recommend signing up for Amazon's 30-day free trial of Prime, which will get you access to deals 30 minutes before everyone else. Plus, you'll get free next-day delivery with the Prime trial, as well as access to Prime Instant Video and more.
Sign up for Prime now.
Best Apple deals 2020
Here's an overview of our pick of the very best Apple deals available right now for Black Friday.
1. Apple Watch Series 6 (GPS, 40mm)
From: BT Shop
Now: £358.99 (£20 off with APPLE3WATCH20)
BT Shop has the biggest discount on the Apple Watch 6 right now (device only). Save £20 with code APPLE3WATCH20 at checkout. The offer ends 31 March.
2. Apple iPhone SE (2020, Refurbished)
From: Smartfone Store
Now: £279 (£120 off)
If you're after a refurbished deal on the iPhone SE (2020), take a look at options at the Smartfone Store, which has £120 off a 64GB option in "Good" condition. This rating means it's fully working but has signs of wear. The Smartfone Store offers a 12-month warranty and a 14-day returns policy. Save £5 on delivery with NOTIFY5OFF.
3. Apple iPad Air (2020, 64GB, Wi-Fi + Cellular)
Now: £649 (£60 off)
Amazon has an excellent £60 off the cellular-equipped Air in Rose Gold. There's also £49 off the Sky Blue option.
4. Apple iPad (2020, 32GB)
Now: £319.99 (£10 off)
Pick up the 8th generation iPad from Costco with £10 off. This is the lowest price we're seeing right now.
5. BullGuard Premium Protection - 1 Year, 10 Devices
Now: £28 (60% off)
BullGuard Premium offers protection for up to 10 devices for 1 year.
A discount of 60%, brings the price down to £28. That's just £2.80 per device per year.
6. Kaspersky Total Security - 1 Year, 1 Device
Now: £19.99 (50% off)
Save 50% on Kaspersky's security suite. This is the price to protect one device, but it's even better value if you have three or five devices to protect, as those subscriptions work out much cheaper per device.
7. Bitdefender Antivirus For Mac - 1 Year, 3 Devices
Now: £19.99 (50% off)
One of our top picks for Mac is Bitdefender, which has 50% off right now for up to three devices.
Normally £39.99, this deal lets you protect three Macs for £19.99. Note that this is the price for the first year of the subscription only.
8. VyprVPN three-year subscription
Now: US$60/around £42.59 ($1.66/£1.18 per month) (87% off)
VyprVPN's 'Valentine's Day special' is still running. It's a three-year subscription with 87% off the normal monthly price, which means an up-front payment of $60 (around £42.59) instead of $466.20 (around £330.92) for a two-year subscription. That's just $1.66/£1.18 per month.
If you're wondering why you should choose VyprVPN: it owns and manages all of its servers, and is a great choice if your priorities are security and privacy.
Also, as a bonus, the subscription lets you use up to 30 devices on the same account. That's a lot more than the typical 3-6 devices.
You can read our VyprVPN review for more details.
9. Apple Watch 3 (GPS, 38mm, Refurbished)
From: The iOutlet
Now: £139.99 (£15 off)
The iOutlet's price on a Grade A refurbished Apple Watch 3 (38mm) outdoes MusicMagpie's price on the same model in an equivalent condition.
10. TalkTalk TV & Broadband with 1 Year of Amazon Prime
Now: From £25.50 per month (£79 off Amazon Prime)
TalkTalk just launched an incredible offer that includes a year of Amazon Prime for free. It's not just Prime Video, but a full Prime subscription that includes free next-day deliveries, Amazon Music, exclusive discounts, and a number of other perks. See our full guide to Amazon Prime.
11. Apple iPhone 11 Pro (64GB)
From: John Lewis
Now: £899 (£150 off)
If the model you want is out of stock or John Lewis's prices go up, try Amazon, which has the same deal.
12. Smarty 30GB data SIM-Only
Was: £10 per month
Now: £7.50 per month (25% off first 3 months)
Bag 30GB of data per month for under £10 from Smarty for the first three months. If you're after more data, there's also 50GB for £12, again, for the first three months. You can cancel anytime.
13. CyberGhost VPN three-year subscription
Now: £77.61 (£1.99 per month) (82% off)
CyberGhost is a superb VPN service and its latest offer gets you 82% off the regular monthly price which makes it £1.99 per month.
Best of all, you also get three months on top of the three-year subscription: a total of 39 months' protection.
You'll find CyberGhost in our round-up of the best VPNs.
14. Apple iPhone 12 (64GB, refurbished) with 100GB data
Was: £135 upfront
Now: £39 per month (no upfront cost)
Mobiles.co.uk is slashing the iPhone 12's upfront cost. The deal includes 100GB of data on Vodafone for £39 per month.
15. NordVPN two-year subscription
Now: £65.86 (£2.74 per month) (£154.94 off)
NordVPN just turned 9 year old. To celebrate, it's offering customers who buy the 2-year plan additional months of service for free. Depending on your luck, you can either get a month, three months or another full two years for free.
You pay for the first 24 months, then the remaining months are free.
NordVPN tops our round-up of the best VPN services you can buy, and has just rolled out its NordLynx protocol (based on WireGuard) which offers up to twice the speed as before.
16. Apple 13in MacBook Pro, M1, 8-core CPU, 8-core GPU, 256GB (2020)
Now: £1,189 (£110 off)
17. Apple iPad Air (2020, 64GB, cellular)
Now: £649 (£60 off)
Our top tablet of choice, the 2020 iPad Air packs in serious performance in a sleek build and comes in a range of pleasing colours. There are discounts across both the Wi-Fi-only and cellular models, as well as multiple colourways.
18. Vodafone broadband with free Apple TV 4K
Was: £30.95p/m for 35Mbps
Now: £30.95p/m 63Mbps (plus £2 off for existing Vodafone mobile customers)
Vodafone's broadband offer includes 63Mbps speeds for the price of 35Mbps along with free access to Apple TV for a year. The offer also includes a free Apple TV 4K set worth up to £199. Plus, if you're already a Vodafone mobile customer, the bundle deal is yours for £28.95 per month.
19. Apple iPhone SE (64GB, Refurbished) with 100GB data
Now: £39 per month (no upfront cost)
Mobiles has an impressive selection of refurbished phones – including brand new hardware like the iPhone 12 and iPhone SE.
20. Intego Mac Internet Security X9
Now: £20.99 (£29 off)
Intego sits at the top of our antivirus for Mac group test. It's the fastest we've reviewed, and has an impressive clean-up rate. It comes with a brilliant firewall app, too.
Right now it has a huge £29 off.
How to get the best Black Friday (2020) deals
Spotting a good Black Friday deal takes a bit of work but luckily we have pulled together all the best Apple deals by product in the following deal roundups. We include the prices that you would pay if you bought the product (or equivalent product) from Apple.
Our team of Apple experts is always scouring the web for the top deals, offers and discounts on Apple products and accessories on sale, whether it's Black Friday or not.
We use our knowledge of Apple, its products and the retailers that sell them to highlight only the best money-off offers and weed out the deals that aren't as good as they appear to be.
We have picked out the current best Apple deals we've found across all retailers in the UK below.
- Best iMac deals
- Best Mac mini deals
- Best MacBook Pro deals
- Best MacBook Air deals
- Best iPad deals (also see: Where to Buy the iPad Air 2020 and Where to buy the iPad 8th gen)
- Best Apple Watch deals
- Best AirPods deals
- Best HomePod deals (also see: Where to Buy the HomePod Mini)
- Best iPhone deals
- Best iPhone 12 deals (all models)
- Best iPhone 11 deals
- Best iPhone 8 & iPhone 8 Plus
- Best iPhone XS deals
- Best iPhone XS Max deals
- Best iPhone XR deals
- Best iPhone X deals
- Best iPhone SE deals
You may also find these articles helpful for deals on non-Apple products:
Will Apple have Black Friday 2020 deals?
Yes, Apple confirmed on 23 November that its four-day shopping event will return this year.
Take advantage of this deal over at Apple's dedicated Black Friday Shopping Event page.
The catch, unfortunately, is that its newest products are not included, such as the iPhone 12 range, or new 10.2in 8th gen iPad or Apple Watch 6.
Official Black Friday shopping event aside, we'd also keep an eye out on the Apple Refurbished Store for any discounts on iPhone handsets, iPads, Watches, MacBooks and other devices.
You'll be pleased to hear that you'll find Apple products available with big discounts from third-party retailers in the UK and US on Black Friday, so Apple's gift cards aren't the only option.
Should I wait for Cyber Monday?
Black Friday has been and gone, but the sales no longer last just one day. Retailers have started launching deals earlier and earlier and continue them into December. If you see a good deal, chances are the price won't go any lower.
Our advice is clear: if you see a good deal, don't wait.
When is Black Friday 2020?
Black Friday always falls on the day after US Thanksgiving. This year, the date is 27 November.
While the event itself falls on the tail-end of the month, discounts and deals started rolling in well before then. Recent years have shown that Black Friday is no longer a singular event, but an entire period, and Amazon's launch of its Early Black Friday Deals event at the end of October highlights just that.
This is good news for shoppers for a couple of reasons. First off, it removes having to wait until November and then the inevitable frenzy for limited stock on an isolated day or week. Second, in a post-coronavirus world, pacing deals out over a series of weeks instead of days will no doubt help prevent delivery overloads.
This also allows Apple shoppers to explore Apple deals from other retailers, and not just from Apple's own Black Friday promotion, which is fairly limited.
What is Black Friday?
On Black Friday, retailers offer huge discounts to shoppers ahead of the holiday season. It all began in the US, falling on the day after Thanksgiving, but over the past few years it has really taken off around the world, including here in the UK.
A more recent trend is Cyber Monday, which came about because it tends to be the busiest day of the year for online shopping. Cyber Monday always falls on the Monday after Black Friday.