Whether you're looking to be more health-conscious, sleep better, or a better overall view of your health, an Apple Watch can help.

The Watch Series 6 launched alongside the budget-friendly Watch SE at Apple's Time Flies special event on Tuesday 15 September 2020. Now that time of year has rolled around again. Apple has confirmed its next launch event is on 14 September, which means there could be yet another Apple Watch on the horizon.

That's great news if you're looking for a deal on the Apple Watch 6 as prices are sure to drop. In fact, we're seeing a discount of up to £100 right now from Amazon! It also means the market for refurbished Apple Watch Series 6 is likely to increase too as customers trade in their old watches towards the new one. 

So without further ado, here are the best Apple Watch 6 deals on right now – whether you're after the GPS or GPS + Cellular model.

We're also keeping up with the best Apple Watch deals across every model right here.

Here's what we know about the Apple Watch 7 so far.

Best Apple Watch Series 6 Deals of September 2021 - £100 off

Amazon has £100 off the 44mm GPS + Cellular model which is the biggest discount we can see at the moment. You can save considerably more if you buy refurbished however. MusicMagpie has £190 off the 40mm cellular Watch 6 in "Good" condition.

We're looking at all the retailers with Watch Series 6 deals below. We're also separately collecting the very best Apple deals here

1. Apple Watch Series 6 (44mm, Cellular)

From: Amazon

Was: £509

Now: £409  (£100 off)

Save £100 on the 44mm Watch 6 with cellular connectivity!

2. Apple Watch Series 6 (40mm) - Renewed

From: Amazon

Was: £479

Now: £350  (£129 off)

Grab £129 off an Amazon Renewed 40mm Apple Watch 6 with cellular – the price outdoes Amazon's Prime Day discount of £50.

3. Apple Watch 6 (40mm, Cellular) - Refurbished

From: MusicMagpie

Was: £479

Now: £289.99  (£189.99 off)

This refurbished Watch Series 6 40mm, in "Good" condition, saves you roughly £190 off the original price. MusicMagpie offers a 14-day money-back guarantee and a 12-month warranty. Delivery is free.

If you trade in your old devices, books, or DVD/CDs, you can get even more money off this Apple Watch. 

4. Apple Watch Series 6 (40mm, Cellular)

From: Amazon

Was: £479

Now: £399.17  (£79.83 off)

Prime Day might be over, but you can still save £79 on the 40mm Apple Watch 6 with GPS + Cellular connectivity. There's also £83.83 off the 44mm option.

5. Apple Watch Series 6 (GPS + Cellular, 44mm)

From: Walmart

Was: $429

Now: $379  ($50 off)

US shoppers can save $50 on the 44mm Apple Watch 6 with GPS and Cellular from Walmart

6. Apple Watch Series 6 (44mm, GPS + Cellular) - Refurbished

From: BT Shop

Was: £509

Now: £399  (£110 off)

This refurbished Apple Watch 6 with cellular connectivity has over £110 off as a part of the BT Shop's Big Tech Sale. BT has listed it as returned stock that's still sealed in the box making it an even more appealing deal. See our full coverage.

7. Apple Watch Series 6 (40mm, GPS) - Renewed

From: Amazon

Was: £379

Now: £348.99  (£30 off)

Save £30 on the 40mm Watch 6 with GPS from Amazon when you buy renewed.

8. Apple Watch Series 6 (40mm, Cellular) with Unlimited Data

From: O2

Now: £17.50 per month for O2 customers

O2's Apple Watch Series 6 deal is among the cheapest of all the networks, with no upfront cost and £17.50 per month for unlimited data. You'll even get three months of Disney+ as a bonus. You do need to have an O2 iPhone contract in order to get this deal, though.

9. Apple Watch 6 (GPS + Cellular, 40mm) - Refurbished

From: Apple Refurbished Store

Was: £479

Now: £409  (£60 off)

With the Apple Watch Series 7 going up for sale this month, Apple has begun selling refurbished models of the outdated but still capable Apple Watch Series 6 via its Refurb Store. Get £60 off the 40mm variant of Series 6 complete with cellular connectivity. 

10. Apple Watch Series 6 (44mm)

From: Amazon

Was: £409

Now: £389  (£20 off)

Get £20 off the 44mm variant of Apple's latest and greatest Series 6 smartwatch with a matching Sport Band. ECG and blood oxygen sensors are the latest additions to the Apple Watch's already stellar feature set.

If it sells out at Amazon, it's also on sale at the same price at John Lewis, complete with an extended two-year warranty. 

11. Apple Watch Series 6 (44mm, cellular)

From: Vodafone

Now: From £21.50 per month

You can get the cellular version of the brand new Series 6 Apple Watch from Vodafone for £21.50 per month and no upfront cost (36 month term), but you need to have an iPhone with a Vodafone contract.

12. Apple Watch Series 6 (40mm)

From: KRCS

Was: £379

Now: £371.41  (£7.59 off)

Get free next day delivery on the Watch 6 40mm with GPS – cheaper than buying directly from Apple.

KRCS has £8.19 off the 44mm Watch 6 with GPS. Check out the full range on the KRCS website

13. Apple Watch Series 6 (44mm, cellular)

From: EE

Now: £30 a month

Similarly, EE has a deal like Vodafone's that required a paired EE iPhone, but it's not as cheap as the Vodafone option.

14. Apple Watch Series 6

From: Vitality

Now: Included with qualifying health insurance plans  (Free if health target reached)

If you're looking for private health insurance, business health insurance or life insurance, you can now get an Apple Watch 6 with your plan from a £37 deposit. If you hit 160+ Vitality activity points a month, there’s nothing more to pay.

Keep in mind, there's a minimum premium of £45 per month for life insurance on a 36-month term.

How much does the Apple Watch Series 6 cost?

The Watch 6 starts at £379/US$399/AUD$599 for models with GPS:

  • 40mm - £379/US$399/AUD$599
  • 44mm - £409/US$429/AUD$649

For GPS + Cellular connectivity, prices start at £479/US$499/AUD$749:

  • 40mm - £479/US$499/AUD$749
  • 44mm - £509/US$529/AUD$799

Watch 6 Nike editions are also available for £379/US$399/AUD$599. 

Of course, there's the more affordable Watch SE which you can buy from these retailers.

Also see: When is the next Apple Event?

Where to buy the Apple Watch Series 6

Below you can see prices for Watch Series 6 across major retailers. If you buy directly from Apple delivery is free.

Retailer Price Delivery  

Price comparison from over 24,000 stores worldwide

In February 2021, Apple also released the Black Unity Aluminum Case with Sport Band limited edition Watch Series 6 in honour of Black History Month in the US. The device features a custom "Black Unity" laser-etched crystal on the back, along with a Pan-African flag inspired sport band.

Apple Watch 6 retailers

Network carriers UK & US

  • Verizon (from $20.83 per month) $100 off with trade-in, $150 off new iPhone with purchase
  • AT&T (from $17.67 per month), free Apple Watch SE with second Watch 6
  • T-Mobile (from $20.84 per month) - offering $250 off when you buy a second Watch of equal or lesser value

Where to get refurbished deals on Apple Watch 6

Another way to get an excellent deal on the Apple Watch (while being environmentally conscious!) is to buy refurbished. Refurbished products may show some signs of wear in some cases, but are thoroughly tested and repaired to work just like new. The quality of the repair will vary depending on the retailer, so makes sure that anything you buy is backed with a warranty. 

Most refurbished resellers will offer a one-year warranty that offers technical support and repairs should you run into any problems. 

The best place to buy a refurbished Apple Watch is directly from Apple's Refurbished Store, where every product is Apple Certified refurbished. An Apple Certified refurbishment means it's virtually indistinguishable from buying new – except the price is much lower.

Apple promises a one year warranty, free delivery and returns. Each refurbished Apple Watch undergoes full functional testing and a thorough clean and comes with the original OS or a more recent version as well as all the accessories and cables you'd need.

The only downside to the Apple Refurbished Store is you're less likely to find the newest models, like the Series 6. Instead, you might want to go to other retailers like Music Magpie or buy Amazon Renewed, both of which also test and repair pre-owned devices thoroughly to ensure it works like new. Both also offer a one year warranty.

What's new in the Apple Watch 6?

For starters, the new Apple Watch will include a blood oxygen sensor in a bid to help battle Covid-19. The feature should also help manage asthma and heart complications. The oxygen sensor uses LED lights to measure the colour of your blood to understand whether your O2 levels are healthy.

The Watch 6 will also feature new watch faces, and under the hood the smartwatch gets a new 6th generation Apple S6 chip which should be 20% faster than the Watch Series 5. If you want to read more read our Apple Watch 5 vs Apple Watch 6 comparison. 

For more on the Watch Series 6 see our dedicated article. You may also like to read Apple Watch SE vs Apple Watch 6.