Apple has been linked as a potential customer for graphics and video systems from UK-based firm, Imagination Technologies Group (ITG).
ITG develops system on chip technologies for an array of uses, including solutions for powering graphics and video features on devices.
It says it develops, licenses and supplies market-leading graphics, video and display cores, real-time multi-threaded DSP/RISC processors and communication and broadcast technologies for the mobile, consumer, automotive and computer markets.
The company on Friday revealed itself to have: "Licensed next generation graphics and video IP cores to an international electronics systems company under a multi-use licensing agreement."
The notion that Apple is the international electronics systems company mentioned as new client by the company emanates from EE Times. ITG also licenses technologies to Intel, Samsung and Texas Instruments.
"Examination of firmware and other codes associated with the Apple iPhone have pointed to the likelihood that the MBX core is designed into the main ARM1176-based processor supplied by Samsung," the EE Times report explains.
The report also cites speculation that Apple would use such technologies in future iterations of the iPhone or Apple TV.