Apple CEO Steve Jobs is the world's most powerful businessman, according to Fortune Magazine's list of the 25 most influential executives.

Jobs is followed in the list by News Corp. CEO, Rupert Murdoch. Long-time adversary Bill Gates takes seventh place in the list.

Fortune observes Jobs has: "Twice altered the direction of the computer industry," with the introduction both of the graphical user interface and desktop publishing.

"Since returning to Apple in 1997, he has changed the dynamics of consumer electronics with the iPod, and persuaded the music industry, the television networks, and Hollywood to distribute their wares with the iTunes Music Store. With his hugely successful Apple Stores, he gave the big-box boys a lesson in high-margin, high-touch retailing. And this year, at the height of his creative and promotional powers, Jobs orchestrated Apple's entry into the cellular telephone business with the iPhone," Fortune writes.

"At this moment, no one has more influence over a broader swath of business than Jobs."