Apple CEO Steve Jobs will face Microsoft's Bill Gates in public conversation next week at the annual Wall Street Journal-hosted 'D: All Things Digital' event.
This will be the first time the two men have met face-to-face in public for an in-depth discussion concerning the technology industry that both have become legends within.
The two men will jointly discuss the history and future of the digital revolution in an unrehearsed, unscripted, onstage conversation on 30 May with D co-producers Walt Mossberg and Kara Swisher.
"These two guys have always had different approaches - like night and day," said Rob Enderle, principal analyst with Enderle Group.
In addition to participating in the joint session with Mr. Gates, Mr. Jobs will appear on his own in a separate segment at D5 to discuss the latest developments at Apple, including new ventures such as the iPhone and Apple TV.
Other speakers will include Star Wars creator George Lucas, Google CEO Eric Schmidt, AOL founder Steve Case, Senator John McCain, PalmPilot inventor Jeff Hawkins, Cisco CEO John Chambers and Steve Chen and Chad Hurley of YouTube.