IDG’s second Macworld | iWorld Asia opened in Beijing on Thursday, inviting iPhone, iPad and Mac users to visit the annual conference in China.

Among the conference’s attractions are keynotes from various Apple experts, a half-day Developer Forum hosted by TechNode, and even a Macworld Girl competition.

There are also many exhibitors showcasing their products at the event, including LaCie, Macally, Logitech and other software, iOS app and accessories makers.

IDG’s Macworld | iWorld took place in San Francisco in January, and has been the event chosen by Apple to launch major products in the past, including the iPhone in 2007.