Samsung is accused, yet again, of copying Apple. This time it's the design of the company’s retail outlets that is being called into question.

A report by The Sydney Morning Herald takes a look inside Samsung’s retail store in Sydney. It highlights similarities between Samsung’s store and the Apple Store that happens to be just down the road. The store layout, packaging, and promotional material is “uncannily Apple-esque”, notes the report.

Of course, Samsung is denying any copying is going on. Samsung Australia's vice-president of telecommunications, Tyler McGee told SMH: “If you look at our layout this is the layout that we use around the world and it's about basically giving the consumers the opportunity to interact, learn and play with our devices."

You can watch a video filmed inside the store on the SMH site.

We recently reported on Samsung’s Canadian retail store in Vancouver.

Follow Karen Haslam on Twitter / Follow MacworldUK on Twitter 


Samsung-Apple Rivalry Spreads to Retail Stores