The trade body which looks after the Apple-developed FireWire standard last night offered some support to the Blu-Ray standard for high-definition video.
The 1394 Trade Association was speaking up in support of the new breed of Blu-Ray products currently appearing on the market, devices which are equipped with FireWire connections for fast data transfer.
The company noted new Blu-ray peripherals from the likes of Samsung, Sharp, LaCie, and Other World Computing in its release.
"Consumers will be able to use FireWire to transfer high-definition video to HDTVs or computers as Blu-ray drives record them from video and digital broadcasting sources," the trade body noted, calling Blu-Ray an "important piece of the high-definition architecture".
Blu-ray is supported by some of the world's largest brands in consumer electronics and computing: Sony, Panasonic, Philips, Samsung, Pioneer, Sharp, JVC, Hitachi, Mitsubishi, TDK, Thomson, LG, Apple, HP and Dell.
Film studios such as Warner, Paramount, Fox, Disney, Sony, MGM and Lionsgate have announced titles for Blu-ray, and a player ships as standard in all PlayStation 3 consoles.
"This support from the consumer electronics manufacturers and studios makes Blu-ray a truly universal standard, and now we are seeing 1394-equipped products that can read and write CDs, DVDs and Blu-ray discs using a BD/DVD/CD compatible optical head,” said James Snider, executive director of the 1394 Trade Association. “Both Blu-ray and 1394 are pivotal parts of the HD equation.”