Adobe CEO Bruce Chizen is more concerned about dealing with piracy in Asia, than competition from Microsoft.
Chizen told Bloomberg TV: "Microsoft has always been a potential competitor. Fortunately for Adobe we have proven that as long as we stay close to what we do well we can compete effectively against them. We are number one or two in just about every category in which we participate. In categories where they are trying to encroach upon us we have very strong leadership. We think we have a very strong leadership position."
The "big challenge" for Adobe is in Asia: "Because of issues around piracy our revenues, along with those of our competitors are relatively small," said Chizen.
"The reality is that because of piracy our revenue from China is tiny. Of $1.3 billion revenue $250 million comes from Japan, and just $2 million from China," he explained.
"We hope some of the anti-piracy measures we have going on, and the work we are doing with the Chinese government to help China understand the need to protect intellectual property will allow us to grow that business significantly over time."
"Right now it is a very tiny piece of our business unfortunately."
According to Chizen Adobe is likely to announce two or three alliances with Asian companies this year.
Chizen confirmed the suspicion many businesses feel at Microsft's desktop dominance: "We have historically partnered with many corporations around the world because we are a key software supplier and because many of our partners really don't want to see Microsoft dominate. So they look to Adobe to provide a solution."