Apple has appointed James A. (Jim) Lawrence, executive vice president and chief financial officer (CFO) of General Mills to its board.

Apple CEO Steve Jobs said: "With his deep financial and international experience, Jim is going to be a great addition to our board. Jim is the seventh member on our Board, and we’re all looking forward to working with him."

"Apple is clearly the most innovative company in its industry," said Lawrence. "My family and I have been Mac users for many years, so I am really looking forward to working directly with such a talented group of people."

Lawrence has been executive vice president and CFO of General Mills since 1998. At General Mills he has overall responsibility for the company's treasury and corporate finance activities, its strategic and financial planning and analysis, and its accounting, insurance and risk management, investor relations, and budgeting functions.

General Mills offers a wide selection of well-known consumer food brands, including Cheerios, El Paso, Green Giant, Pillsbury, Yoplait, Häagen-Dazs ice cream. It carries $11.5 billion in net sales annually.

Previously, Mr. Lawrence was executive vice president and CFO of Northwest Airlines. Before joining Northwest Airlines, he was at Pepsi Cola International, serving initially as executive vice president and subsequently as president and CEO for its operations in Asia, the Middle East and Africa.

Mr. Lawrence currently also serves on the board of directors of Avnet and The St. Paul Companies. Previous board appointments include American Reinsurance, Continental Airlines and Intuitive Surgical.

Mr. Lawrence received his BA in Economics from Yale University in 1974 and his MBA from Harvard Business School in 1976.