Apple has shrugged off a lawsuit against its use of the name 'Tiger' as part of the identity of Mac OS X 10.4.
The lawsuit alleged that Apple had infringed a trademark belonging to ecommerce provider, Tiger Direct. Tiger Direct had asked for a temporary restraining order and injunction against Apple "to stop further damage to Tiger Direct's well-known Tiger brand."
Tiger Direct has used the name since 1986, but an Apple survey presented to the courts showed that only four of a 517-person sample poll associated the word Tiger with any specific company.
The judge responded that: "There is greater risk of damage to Apple from granting the injunction than any potential harm to TigerDirect from Apple's use of Tiger marks."