Apple has sold over 100 million downloads through iTunes in Europe - and a Belgian music lover scooped the prize.

The company last week announced a huge prize would be given to the customer who downloads the 100 millionth song through iTunes Europe.

It didn't take long: the winner was announced this morning. He is Ken Reist from Steenokkerzeel in Belgium. He purchased the 100 millionth iTunes download in Europe - the album Die Zauberflute (The Magic Flute) by Mozart.

To celebrate, Apple has given him a 17-inch iMac G5, a 30GB iPod, a 10,000-song gift card for the iTunes Music Store, and two tickets to see Robbie Williams in concert.