The company is offering owners of these Adobe products Cinema 4D Art 7 for £359, instead of £549; or Cinema 4D XL 7 for £799, rather than £1,395. (All prices include VAT.)
Cinema 4D has been developed to support Adobe products, particularly After Effects. Primarily a 3D creation tool, the product can also be used in 2D graphics applications.
For example, the application can be used to transform a flat, 2D vector-graphic into a 3D object that can be viewed from any angle. Used in an After Effects sequence, the solution lets video-authors edit lights, shadows, and reflections.