Epson has identified the nation's "most typical" family – a clan of four from Wales.

John and Claire Want and children Niclas, four, and two-year-old Ieuan will star in their a reality TV-style Internet-based social experiment that Epson predicts will see them become "one of the most recognised families on the Web within 100 days".

An online channel will follow the family’s every move from the time they wake up until they go to bed. The family's lives will be publicly documented via a continuous stream of photographs and images that will constantly be uploaded and updated throughout the 100 days, starting on Monday March 15.

The Want family will also appear in Epson's national advertising campaign, and will be the subjects of a photographic exhibition in a London gallery.

Meat pies Epson spokeswoman Jane Barnard told The Evening Standard: "The Wants stood out due to their typically British sense of humour, their love of caravanning and John Want's obsession with meat pies.

"With the Want family we aim to prove that even typical family life is both varied and rewarding and worthy of being digitally captured."

John Want said the family was still a little stunned but that they were looking forward to life in the public eye.

"It will be a great opportunity and something that we will all hopefully look back on in years to come," he said.

For their trouble, the Want family will receive £11,250 (the UK’s typical wage for a 100 day period) and a contribution to the charity of their choice. They will also be kitted out with the latest state-of-the-art digital cameras, printers, scanners and projectors.

Epson marketing communications manager Jane Barnard said: "The Epson family could become an international phenomenon. We want to prove that there is no such thing as a typical family, that all families experience unique and exciting moments throughout their lives."