Apple is beginning a laser focus on its 'Made for iPod' scheme, revealing that "over 1,000" accessories are available, while 700 (including "in development" products) carry the company badge.

The company describes its Made for iPod scheme as: "Assuring customers that an electronic accessory has been designed specifically to connect to iPod and has been certified by the developer to meet Apple performance standards."

On August 10, Apple applied for a trademark for its :kitemark" scheme.

"The iPod economy is thriving with over 1,000 accessories now available," said Greg Joswiak, Apple's vice president of worldwide iPod product marketing.