Micro Anvika is set to host a special Apple Weekend at the £4-million hall, although no dates have been confirmed. The store will sell Apple's full range of products.
The Technology Hall is a 2,000 square-metre futuristic and interactive showcase based on the lower ground floor of the Oxford Street branch of Selfridges. The hall's official launch will be on November 15.
Micro Anvika's managing director, Ravi Verdi, said: "The Technology Hall is the right way forward. As a brand, Selfridges is at the forefront of retail. To open a store there is an exciting move for us."