Quark is taking to the road on a world tour to promote its products and strategy.

The tour aims to let customers get up close and personal to the company, during a series of demonstrations of its latest technologies in the fields of asset management, XML, HTML, PDF and template-driven Web publishing.

During the tour, Quark will work closely with a number of partners including Apple, Macromedia, Sun and Oracle. Many of Quark's Xtensions developers are also expected to participate.

According to a Quark spokesman, the first round of the tour starts in the UK next week with a round-table meeting between Quark and a selected audience. This is by invitation only.

After the summer, a series of events for the general public will kick-off throughout the UK. The finalized dates and venues will be announced later this year.