Quark has announced Quark Active Publishing Server (QuarkAPS), the product it first demonstrated last week at Seybold 2001.

QuarkAPS is a high-performance server technology that uses core engines from QuarkXPress 5.0 to produce personalized, design-rich content on-demand in popular print and Web file-formats.

"QuarkAPS combines the page layout power of QuarkXPress with the flexibility of client-server technology," said Don Lohse, product manager for Quark Active Publishing Server. "With QuarkAPS technology, publishers can maximize productivity while minimizing errors. Publishers can use QuarkAPS to avoid common production pitfalls."

The concept is that content creators will be able to use a Web browser and QuarkAPS in order to flow content into templates and render high-fidelity documents on the fly. The solution has been developed as a server solution, able to be integrated into production environments, in order to offer publishers control over content. Creating templates is easy, as designers can do this in QuarkXPress.

Juergen Kurz, Quark's director of product management said: "With QuarkAPS, publishers will become dramatically more productive, as they deploy high-quality documents on demand in print or Web formats."

QuarkAPS is scheduled for release later this year. It will run on both Mac OS X Server and Windows NT4/2000. Pricing hasn't been announced.