Sony has declined to comment on online reports of a new range of low-capacity Walkman music players.
The NW-A002, A003 and A005 players will be available in 512MB, 1GB and 2GB capacities and are priced to compete with iPod shuffles and nanos, the report on Atrac Life claimed. The site also carried several professional-looking images of the supposed new players.
In the images, the players look like USB Flash disks, have a small OLED (organic light-emitting diode) display, a control button on the front and a built-in USB connector. This makes them look like a somewhat more complex version of the iPod shuffle.
The reports began on a Swedish website, which called them the NW-E series rather than the NW-A used by Atrac Life. The Swedish site also posted a video of someone holding the device and showing it from several angles.
The site quoted prices ranging from 800 kroner (£59) for the 512MB NW-E002 to 1,400 kroner (£103) for the 2GB NW-E005.
A Sony spokeswoman in Tokyo said the company was attempting to confirm the details and wouldn't be able to comment until it had verified the information in the reports. She also said the company was unable to confirm whether the images on the websites were obtained from Sony.
If the reports are correct, the players would be the first new Walkman flash-memory models since Sony launched its Walkman Bean models in the second half of last year.