Apple has built another strong link with a major communications provider, this time Sprint.
Apple and US communications provider Sprint today announced that Xserve G5s and QuickTime have been certified as mobile multimedia delivery platforms for Sprint's new PCS Vision Multimedia Services.
The move means professional content service providers can choose to use Apple technology to deliver streaming audio and video clips to Sprint customers.
Sprint vice president of product marketing and strategy Jeff Hallock said: "Sprint is the market leader in mobile video services in the US. We are excited to certify Apple's world-class mobile multimedia platform and make it available to our professional content providers."
Apple senior VP worldwide product marketing Phil Schiller said: "We are thrilled to work closely with Sprint on next-generation mobile media services. The combination of Xserve G5 and QuickTime's standards-based multimedia architecture gives Sprint's content partners powerful tools to create and deliver professional content."
Sprint’s PCS Vision Multimedia Service offers streaming video and audio content anywhere on the enhanced Sprint Nationwide PCS Network from familiar sources such as CNN, NBC Universal and Twentieth Century Fox. The service lets users capture, view and store 15-second video clips by using QuickTime.