Wait 2-5 working days for your Mac software to arrive? - Now download in just 2-5 minutes….

- Downloadbuyer.com launches Mac ‘software through thin air’ service

Software supplier Downloadbuyer has opened a unique Mac store for immediately downloadable products - including graphics, design, utilities, office, networking, music and security – ideal for home and small business users. The well known brand name products are all highly competitively priced, offering instant download so that customers can start using them in minutes, rather than waiting days for the snail-mail to arrive from traditional retailers.

Rather than boxed products, Downloadbuyer offers customers its ‘software through thin air’ service. “Downloading a complete product is easy and quick – the average download time is under 10 minutes,” says Jon Silvera, MD at Downloadbuyer.com.

“We all shop online, yet most retailers then post you out a physical box, so we’re extending that digital interaction to exploit the immediacy of the web channel, and the fast broadband connection most of us enjoy by simply saying ‘download now’.”

Most products tend to be under 100MB in size - eg Net Nanny Mac 2 is only 10MB, with some going up to 4-500MB and beyond. Downloadbuyer offers over 80 different products for Mac buyers, a range that is growing weekly. The most popular products include: Vertus Fluid Mask 3, ABBYY FineReader for Mac, Accountz, Roxio Toast, ContentWatch Net Nanny, Macware, TurboCAD, Magix Website Maker, and full ranges from BeLight and Mariner.

So there’s no more waiting for the postie to deliver your outsized retail box, plus who wants to keep boxes on the shelf any more?

Education is essential - the key advantage explained to customers is that they can start downloading instantly. “There have been a couple of customers contact me days later saying ‘where’s my box…’. After patiently explaining the nature of Downloadbuyer, they quickly got over the embarrassment and got clicking,” explains Jon.

The service is secure and designed to be flexible for buyers. Once downloaded the files can be backed-up to an external drive or burnt to disc. If another copy needs to be downloaded, due to hard disk failure or change of main computer perhaps, this is available for free indefinitely.

Going Green

It’s not just the speed and convenience of buying and downloading there and then, it’s a green choice too. Compared to boxed products, the downloading model incurs a fraction of the environmental cost - there’s no packaging, no fuel usage, no storage costs, no CD media production costs – all these elements in the process add up to quite a significant carbon footprint. The only energy usage is the server utilisation, which is easily offset.


Customer support is key – both pre-sales and after-sales. That’s why Downloadbuyer has designed an intuitive website, with an auto-completing search box, and a unique in-browser chat system manned by knowledgeable staff that can ‘push’ relevant products onto your browser page while chatting.

This customer interaction is so important and offers help and advice to ensure buyers get the right product. Jon and his team have spent a long time getting the experience right so it’s like shopping in a high street retail store, but online.

For further details visit http://www.downloadbuyer.com/