Fans of the Apple designer known as Jony Ive may enjoy the chance to take another look at a rare televised interview with the man, designer of the iMac, iPod, and more.
The seven-minute interview between Ive and the BBC is available for playback now through YouTube, and while it’s fairly old (recorded in 2002), it remains an interesting clip to take a look at.
I think we are surrounded by hundreds and thousands of products that show companies don’t care enough about what they design for consumers, Ive rails.
On the design of the iMac, he stressed his design team’s over-arching remit to design a product that seems and was easy to use. Let us know of any other Ive interviews or recordings that may be available online.