Bloomberg for iPad review
Bloomberg for iPad stands apart from the pack of free mobile news apps by offering an immense amount of global financial news while also enabling you to create custom stock portfolios and search for information on stocks, bonds, mutual funds and more.
The app’s interface is busy, but clear: the home screen provides top news headlines in the upper-left-hand corner and stock market, personal portfolio, and currency information in the upper-right-hand corner.
Nine boxes bring you to different sections of the app: news, currencies, bonds, podcasts, My Stocks and so on. You can customise the news section via a panel that enables you to place your desired order from about 35 categories covering finances, countries, regions, business sectors, sports, opinion, and other topics.
Bloomberg for iPad isn’t flashy – the interface is primarily white type on a black background. News stories often include photos, and you can email them from within the app. You can also download and listen to Bloomberg podcasts from within the app.
It could be better: it would be nice if there was an option to choose to view stories in black text on a white background. And the ability to save stories would be welcome. But these are minor drawbacks to an offering that’s free to download and information-packed. It has ads appearing in a strip, but they are unobtrusive.