iPad 9.7in (2018) review
Industry experts will tell you that tablets are a stagnant market, but Apple confounded those experts by releasing a cut-price iPad with outdated screen tech that sold like unlaminated hot cakes. This particular reviewer gave the iPad 9.7in (2017) a begrudging 3/5, cavilling about the underwhelming specs, heavier chassis and slight but noticeable screen flex, but praising the bargain price tag - and it turns out that customers only really cared about the last bit.
The sales figures were so triumphant that a follow-up was almost inevitable, and the 2018 version of the 9.7in iPad has arrived to a rapturous reception. It's a mid-size, budget iPad aimed primarily at school buyers, but the low price tag (it starts at £319/$329) and new Apple Pencil compatibility are sure to appeal to bargain hunters of all ages.
But is it any good? What does the screen feel like? And what do reviewers know anyway? Read on to find out the answers to all these questions and more. More general advice can be found in our iPad buying guide.
Price and availability
The 2018 iPad is available now, having launched in April 2018.
The 2017 model was a bargain, so it's pleasing to find that the 2018 one - despite adding a new processor and Apple Pencil compatibility, as we'll discuss in a bit - is the same price (in the US) and actually slightly cheaper (in the UK). Here's the price list:
- iPad (WiFi, 32GB): £319/$329 (also available from Best Buy, Walmart, John Lewis, Argos, Currys PC World and Very.co.uk)
- iPad (WiFi, 128GB): £409/$429 (also available from Best Buy, Argos, Currys, PC World and Very.co.uk)
- iPad (cellular, 328GB): £449/$459 (also available from Best Buy, Argos andVery.co.uk)
- iPad (cellular, 128GB): £539/$559 (also available from Best Buy and Very.co.uk)
As we'll explain further in this article, these prices are a tremendous deal for what you get.
There are discounts for school buyers and students - here's how to get Apple's education discount.
Design & build quality
The iPad is a slim, lightweight and portable device, easy to hold with one hand when reading an ebook or pop into a rucksack for working and watching films on the go. It also looks good, with clean lines and a pleasing contrast between the polished top surface and the matt back and chamfers.
It is not, however, an especially modern design - in fact, other than a Touch ID Home button and slightly different speaker grill it's identical to the iPad Air 1 from 2013. Bezels in the industry at large are shrinking, but on this device they remain broad: about 1cm wide on left and right, and 2cm at top and bottom. While we find the tablet perfectly portable, it's heavier than 2014's Air 2 and the same weight as the larger-screened 10.5in Pro. And, perhaps most importantly, the screen is not laminated.
The unlaminated screen
Like last year's iPad and the 2013 Air (but unlike the Air 2, mini 4 and all the Pro models), this device has an unlaminated display. This means there is a small gap between the screen glass and the display elements underneath, and when you press down on it there is a tiny but noticeable 'flex' - it bends inwards fractionally.
Now, this bothered us when we reviewed the 2017 iPad and it still bothers us now, because it makes the screen feel plasticky and cheap, and the gap between finger and screen element takes away from the illusion that you are directly controlling objects onscreen. (There is an extra issue now that the device is compatible with the Apple Pencil, because it makes a horrible hollow 'clunk' noise instead of the discreet 'tap' on the Pro models. We discuss this more in the features section.)
The funny thing, however, is that if this is your first iPad, or if you've never used a laminated screen, you probably won't notice: it isn't a huge deal by any means. You should just be aware that other iPads feel a bit nicer to use, and that in going for this lower-priced product you are making some (probably justifiable) compromises.
In name at least you get the same colour choices for the 2018 iPad as you did for the 2017 model: silver, gold and Space Grey. However, as we saw with the iPhone 8 and 8 Plus, what is officially the gold option has now veered into rosy territory and has a distinct pink blush to it.
From left: old gold, Rose gold, new gold, old gold
It's about halfway between the old gold finish (still available for the three other iPads) and the Rose Gold on the Pro 10.5in. If you have a collection of older devices in gold and/or Rose Gold you may find this new hybrid finish clashes with them, and we certainly find it odd that the colour palettes are not consistent, but it looks pleasant enough on its own.
Specs and features
The 2018 iPad has a solid specs list for the money you're paying:
- A10 Fusion chip with 64bit architecture; embedded M10 coprocessor
- 2GB RAM
- 32GB or 128GB storage (plus 200GB iCloud storage offer for schools)
- 9.7in screen (2048 x 1536 at 264ppi)
- 8Mp rear-facing camera, f/2.4, Live Photos, no flash, no OIS, Panorama mode up to 43Mp, 1080p HD video, slo-mo video at 720p and 120 fps
- 1.2Mp front-facing camera, Live Photos, Retina Flash, 720p HD video
- Battery life up to 10 hours (video, music or web browsing via Wi-Fi) or 9 hours (web browsing over cellular)
- Stereo speakers
- 802.11a/b/g/n/ac Wi-Fi
- Bluetooth 4.2
- Touch ID
- Digital compass
- Compatible with Apple Pencil
- 240mm x 169.5mm x 7.5mm; 469g/478g
Let's discuss some of these elements in more detail.
Processor, memory and storage
Apple has updated to a newer generation of processor chip: the A10 Fusion, an upgrade from the A9 in the 2017 iPad. Note that this is not the newest Apple chip current available: the iPhone X, 8 and 8 Plus all have the A11 Bionic. But it's easily fast enough for email, browsing the web, making minor edits to photos and all other everyday tasks, as well as the current App Store lineup: the A10 is less future-proofed than the A11, which will show its greater power in the power apps that are released over the next year or so, but it's plenty for the medium term.
We were mildly disappointed to hear that Apple wouldn't be raising the storage cap from 128GB to 256GB for this model (the Pro iPads, after all, go up to 512GB), but this was offset by news that school users will be offered 200GB of iCloud storage for free.
We put the iPad through a wide range of speed benchmarks and while not at the level of the Pros (which have a souped-up A10X version of the same chip, and more RAM), it did well.
In GeekBench 4, the iPad scored an average of 3470 in single-core and 5917 in multicore. That pales into comparison (particular on multi) with 3891/9300 for the 10.5in Pro and 3899/9233 for the 12.9in; but it's a long way ahead of the iPad 2017's 2359/4340 and the 1789/4010 of the Air 2.
(For a non-Apple comparison the Galaxy Tab S3 scored 1731/3961, but bear in mind that device is a year old.)
We then tested the iPad's graphical chops in GFXBench. (We use both the OpenGL and Metal versions of the app; the former allows for comparison with non-Apple products, but the second one gives an idea of the real-world benefits you'll see from Apple Metal.)
The iPad recorded average framerates of 59fps (non-Metal) and 60fps (Metal) in the T-Rex test, and 41fps/42fps in Manhattan. It scored 27fps in the very demanding Manhattan 3.1 test, which is only available in the Metal version of the app.
The 2017 iPad scored 56fps, 29fps and 19fps in those three tests (all Metal figures), which gives an idea of how much more effective the new model will be for high-end mobile games and the graphical tasks. The Pros are better still, of course: the 10.5in Pro scored 60fps/57fps/42fps in the three Metal tests.
There is something to be said for the cinematic experience of the 12.9in Pro, and the 7.9in mini is wonderfully portable, but we still love the 9.7in screen size. It's a great compromise: easily big enough to enjoy films, photos and games, but still suitable for commuter use.
The screen resolution is the now-standard 2048 x 1536 and looks great, sharp and colourful. But it's a more basic screen than you'd get on a Pro model in a number of ways. Aside from the lack of lamination discussed elsewhere, it's not True Tone (so you don't get the subtle adjustments to colour tone to compensate in lighting changes), nor do you get an anti-reflective coating or the ProMotion feature which boosts display refresh rate to 120Hz (compared to the 60Hz found here).
Apple Pencil compatibility
The screen is now compatible with the Apple Pencil, a feature that was previously exclusive to the iPad Pro models - read our comparison of the iPad 2018 with the iPad Pro. It's a radical and pleasing move for Apple to open up this high-class (albeit costly) accessory to the market as a whole, rather than the well-heeled professionals able to afford the top-end models.
The Pencil is a tremendous stylus, almost certainly the best available for the iPad, and it remains a pleasure to use here. It's worth noting, however, that it doesn't feel quite the same as on the Pros. Because this device doesn't feature ProMotion, it's slightly weaker at precisely catching your movements - something that could be critical for artists.
Furthermore, the unlaminated screen reduces the sense of immediacy. On an iPad Pro, you just feel like you're writing on its screen with a literal pencil, pen or marker; here, the tiny gap between the tip of the stylus and the mark on the screen undercuts that illusion.
More irritatingly, the increased flex in the screen changes and amplifies the sound when the Pencil makes contact. On an iPad Pro it makes a discreet tap; here it's more of a clunk, and if you're making notes in a public lecture it's almost enough to make you feel self-conscious.
To be clear these are small things, but taken in sum they reduce the sense of a consummate high-end product; it all feels a bit cheaper, a bit less thought through than on the more expensive devices. That's to be expected, of course, given the fantastic price tag, but it's best to be forewarned.
Connectivity and audio
The new iPad has a headphone port (phew!) and the usual array of Bluetooth, Wi-Fi and Lightning connectivity. Note that it's Bluetooth 4.2 rather than the newer Bluetooth 5 available on the latest iPhones.
It may perhaps be worth mentioning that, despite getting the Pencil support feature that was exclusive to the Pro models, the 2018 iPad does not get a Smart Connector, so you won't be able to hook up keyboard cover accessories via that.
Another feature that remains exclusive to the costlier models is stereo audio. (Well, technically this model does have two speakers, but they are so close together at the bottom of the device that you don't get a stereo effect. The Pros get four speakers, with two at the top and two at the bottom.)
You won't buying this for the cameras, but they're decent enough, rated at 8Mp (rear) and 1.2Mp (front). Test shots in sunny weather showed sharp detail and good colour reproduction, but as you would expect they stood up less well to hard zoom than the 12Mp cameras on the Pro models. Low-light shots were smudgier, and there's no flash (although the Retina Flash feature, which lights up the screen as a makeshift flash, is available on the front-facing camera).
You get the Live Photos, unlike on the mini 4.
Apple claims a battery life of 10 hours (when using Wi-Fi) or 9 hours (on mobile data) for all of its iPads across the board. As a general principle you can trust the company on these things: if anything, we've found its battery estimates to be on the low side for real-world usage.
In the GeekBench 4 battery test, our review sample managed 6 hours and 1 min, and a score of 3,610. But that's an unusually demanding test, and you should expect much more in practice.
Software and apps
The iPad comes with iOS 11.3 preinstalled. iOS is - for us at least - a powerful argument to go for an iPad rather an Android equivalent, with simple, user-friendly interfaces and an impressive range of apps. (iOS users are statistically more willing to spend money on software, so devs of high-end, paid-for apps tend to cater for iOS first.) Your mileage may vary, of course, and those who are used to Android will have to get used to the things iOS does differently, and the features that it doesn't offer.
This is a tough review to sum up, because our verdict would vary wildly depending on who we're talking to.
If you're a schools buyer, or just fancy a cheapish tablet that runs iOS and runs it well, this is an excellent deal. It's cheaper than last year's model (if you live in the UK, or are an education buyer, or particularly if both apply), which was already at the bargain end of Apple's range, and you get Apple Pencil support, a faster new processor and - again, if you're in education - a tasty iCloud storage deal that makes up for the lack of a 256GB or higher option.
Apple Pencil support itself becomes more appealing thanks to the iWork updates, with Pages' Smart Annotation a particular highlight.
For pickier and richer buyers, however, we would not recommend this device, mainly because the budget still doesn't stretch to a laminated screen, which we were taking for granted back in 2014 when the Air 2 came out. We really don't like the way unlaminated screens feel!
Still, the unlaminated screen didn't put people off in 2017 and we don't suppose it will put people off now. And ultimately this is a fantastic deal for a decent (albeit flawed) tablet.